Centerfield

Customer acquisition through sales and marketing

Los Angeles, California, United States

About Centerfield

Centerfield focuses on customer acquisition through effective sales and marketing strategies, primarily using digital channels like text and chat. They create personalized buying experiences for customers and help major brands in home services and telecommunications close around 2,000,000 sales annually. Operating on a performance-based marketing model, Centerfield earns revenue by driving sales for clients, leveraging technology and skilled sales agents. Their goal is to be a trusted partner for brands looking to expand their customer base.

Los Angeles, CaliforniaHeadquarters
2011Year Founded
$151.7MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Consulting, Consumer GoodsIndustries
1,001-5,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
401(k) Company Match
Paid Charity and Volunteer Days
Parental Leave
Performance Bonus

Risks

Integration challenges from Brainjolt acquisition may disrupt existing operations.
Regulatory scrutiny on social media platforms could impact Centerfield's advertising strategies.
Economic fluctuations may affect Centerfield's performance-based revenue model.

Differentiation

Centerfield's Dugout platform integrates real-time biddable media and automated call routing.
The acquisition of Brainjolt enhances Centerfield's social commerce capabilities on major platforms.
Centerfield's performance-based marketing model drives significant sales for leading global brands.

Upsides

Recognition as Best Overall SEM Solution boosts Centerfield's credibility in digital marketing.
Acquisition of Brainjolt expands customer acquisition through social media engagement.
Named 'Best Places to Work in Los Angeles' aids in attracting top talent.

Funding

Total raised$151.75 M
StageGROWTH_EQUITY_VC
GROWTH EQUITY VC
12/31/2016
$156