[Remote] VP, Product Marketing at LaunchDarkly

United States

LaunchDarkly Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Product Marketing leadership experience in the DevOps ecosystem
  • Technical background preferably as a Software Developer, Product Manager, or Solutions Engineer
  • Strong interpersonal skills and ability to collaborate across the company
  • Strong program management, process execution skills, and highly detail oriented
  • Ability to evaluate and prioritize initiatives based on context and expected ROI

Responsibilities

  • Own, build and improve on strong product positioning and messaging, based on a deep understanding of our customers, competitors, and overall market
  • Understand and support all sales channels via training, tools, and collateral
  • Expand and update our go-to-market strategies and tactics, and facilitating the transition from a single-product organization to a product-portfolio driven one
  • Track and manage a portfolio of GTM initiatives
  • Support your team and enable them to be at their best, connecting them to the resources they need when required
  • Coordinate and collaborate with stakeholders across LaunchDarkly to execute on common goals, and gather feedback

Skills

LaunchDarkly

Feature management platform for software developers

About LaunchDarkly

LaunchDarkly provides a platform for developers to manage and automate software features. Its main product is a feature management platform that allows developers to control software features, enabling safe code shipping, self-serve experimentation, personalized user experiences, and improved reliability of applications. This platform allows developers to revert feature behaviors without code changes, enhancing productivity. LaunchDarkly operates on a subscription model, charging clients for access to its services. The platform helps clients innovate quickly, automate software releases, reduce delivery costs, and maximize the impact of software features. The goal is to improve software development processes for a diverse range of clients in the DevOps market.

Oakland, CaliforniaHeadquarters
2014Year Founded
$321.3MTotal Funding
SERIES_DCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Flexible work environment - Making an inclusive space for everyone means recognizing we all have our own individual working styles and needs.
Health and wellness - LaunchDarkly offers full coverage with health, dental, and vision plans for you and your dependents.
Salary and options - We're all in this together. LaunchDarkly offers competitive pay, equity, and the option to participate in a 401(k) program.
Learn and grow - We love to see our own continue to grow their skill sets—whether that's taking a class or attending a conference.

Risks

Competition from Harness, acquiring Split.io, threatens LaunchDarkly's market share.
Guardian Edition's complexity may confuse customers and complicate sales.
Expansion into the EU region may increase operational costs and regulatory scrutiny.

Differentiation

LaunchDarkly offers advanced feature flagging and experimentation capabilities for progressive delivery.
The platform supports EU data residency, enhancing compliance for European clients.
LaunchDarkly integrates feature management with CI/CD pipelines for seamless software delivery.

Upsides

LaunchDarkly's Galaxy Product Release enhances personalized user experiences and feature optimization.
The appointment of Claire Vo as CPO is expected to drive platform innovation.
Recognition as a Strong Performer by Forrester boosts LaunchDarkly's market credibility.

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