Paid Search Manager
Wpromote72,500 - 85,000 USD/year
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Part TimeJob Type
UnknownVisa
Fintech, Crypto & Web3Industries
Requirements
Candidates should have at least 3 years of experience in paid search and retargeting. A strong understanding of paid search and retargeting platforms, such as Google Ads, Bing Ads, Meta Ads, and Criteo is required. Experience with A/B testing, conversion rate optimization, and excellent analytical and problem-solving skills are essential. Familiarity with Google Analytics and Google Tag Manager is a plus.
Responsibilities
The Traffic Manager will develop and execute paid search and retargeting campaigns, conduct keyword research and audience analysis to identify relevant targets, and create and optimize ad copy and landing pages. They will manage campaign budgets and bids to maximize ROI, track and analyze campaign performance, and report on key metrics. Staying up-to-date on the latest trends and best practices in paid search and retargeting is also crucial. Collaboration with other members of the Performance Marketing team and other teams across the company to ensure alignment with overall marketing goals is expected.
Skills
Google Ads
Bing Ads
Meta Ads
Criteo
A/B testing
Conversion Rate Optimization
Google Analytics
GTM
Spreadsheet
Analytical Skills
Problem-Solving Skills
Ledger
Digital asset security and management solutions
About Ledger
Ledger specializes in the security and management of digital assets and Web3 technologies. The company offers a range of hardware wallets, including the Ledger Stax, Nano S Plus, and Nano X, which allow users to securely store and manage their cryptocurrencies. These wallets work by keeping private keys offline, ensuring that users have full control over their digital assets while protecting them from online threats. Ledger differentiates itself from competitors by securing 20% of the world's crypto assets and serving over 100 financial institutions, making it a trusted name in the industry. The company's goal is to empower individuals and institutions to achieve financial freedom by providing secure and user-friendly solutions for buying, storing, and managing crypto assets.
Key Metrics
Paris, FranceHeadquarters
2014Year Founded
$568.4MTotal Funding
SERIES_CCompany Stage
Cybersecurity, Crypto & Web3, Financial ServicesIndustries
501-1,000Employees