Sr. Project Manager (Marketing) at Viral Nation

Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Digital Marketing, AdvertisingIndustries

Requirements

5-8 years in project management or related experience

Responsibilities

Monitor backlog and resource allocation across teams to ensure project delivery
Manage and lead agency operational cadence, including WBRs, MBRs, and QBRs
Ensure PMO x Marketing Agency Rhythm of Business (RoB) alignment
Optimize internal workflows to meet SLAs and reporting standards
Collaborate with Finance Analysts and the VP, International Operations for data reporting
Establish and manage weekly operational check-ins with COEs and Finance to ensure progress against KPIs
Track SLA compliance on task delivery and ensure backlog completion adheres to reporting cadence
Implement tools and workflows to proactively flag operational risks (e.g., under-utilization, missed deadlines)
Lead post-mortems on major projects to identify process improvements for resource optimization
Develop process playbooks to ensure PMO team members follow standardized workflows
Proactively identify and address process gaps, establishing new SOPs to improve cross-functional collaboration and efficiency
Provide immediate support to senior leadership, handling various ad-hoc requests and administrative tasks to maintain operational flow
Translate client requirements and deal structures into actionable operational plans for internal teams
Monitor project backlogs and resource allocation across teams to ensure timely project delivery in partnership with the PMO
Execute and oversee a high volume of projects, adapting quickly to changing requirements and urgent deadlines
Facilitate clear communication and manage expectations with internal stakeholders, ensuring everyone is aware of timelines, dependencies, and responsibilities
Coordinate internal resources and gather necessary materials for project initiatives as directed
Work cross-functionally with various teams (e.g., Strategy, BD, Client Services) to gather information, align on objectives, and ensure effective project delivery
Support comprehensive training and mentorship to account managers, supervisors, and the strategy team to foster their growth and independence
Analyze operational data to provide actionable insights and recommendations to leadership for continuous improvement
Support the evolution of process playbooks to ensure PMO team members follow standardized workflows
Develop and maintain dashboards to track key operational metrics, including team capacity, project velocity, and service-level agreement (SLA) adherence in partnership with the PMO

Skills

Key technologies and capabilities for this role

Project ManagementBacklog ManagementResource AllocationSLA ManagementWorkflow OptimizationData ReportingKPI TrackingOperational CadenceRisk ManagementPost-Mortem AnalysisWBRMBRQBR

Questions & Answers

Common questions about this position

What is the salary or compensation for the Sr. Project Manager role?

This information is not specified in the job description.

Is this Sr. Project Manager position remote or office-based?

This information is not specified in the job description.

What key skills are required for the Sr. Project Manager (PMO) role?

Key skills include backlog management, resource optimization, SLA adherence, workflow optimization, cross-functional collaboration, and process improvement through SOPs and post-mortems.

What is the company culture like at Viral Nation?

Viral Nation offers a fluid, creative, and growth-oriented environment that supports ambitions in an open, collaborative, and fast-paced culture.

What makes a strong candidate for this Sr. Project Manager position?

Strong candidates excel in driving operational rigor, managing agency cadences like WBRs and QBRs, optimizing resources and workflows, ensuring SLA compliance, and leading process improvements in a fast-paced agency setting.

Viral Nation

Influencer and social media marketing agency

About Viral Nation

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through services like influencer marketing, paid performance, and creative content. The company uses proprietary technologies, including machine learning and AI, to assist clients in transitioning to a social-first approach. What makes Viral Nation different is its ability to combine paid and organic marketing strategies, adapting to changes in social media algorithms for better results. The goal is to help clients achieve measurable growth in return on ad spend (ROAS) and reduce customer acquisition costs (CAC).

Chicago, IllinoisHeadquarters

2014Year Founded

$178.3MTotal Funding

LATE_VCCompany Stage

Consumer Software, AI & Machine LearningIndustries

201-500Employees

Risks

Increased competition from agencies like Clear Digital challenges Viral Nation's market position.

Over-reliance on gaming content may limit diversification into other sectors.

High expectations from influencer attendees at Cannes Lions could strain resources.

Differentiation

Viral Nation uses AI to enhance influencer marketing and brand safety solutions.

The company integrates paid and organic marketing for maximum social media impact.

Viral Nation partners with top studios for innovative content creation and distribution.

Upsides

Growing demand for AI-driven influencer marketing boosts Viral Nation's service appeal.

Partnerships with Vertiqal Studios and Wind Sun Sky expand content creation opportunities.

Recognition at SXSW and Cannes Lions enhances Viral Nation's industry reputation.

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