Responsibilities

The Sr. Product Marketing Manager will be responsible for the product value proposition narrative, the go-to-market strategy, and messaging for eBay Live globally, ensuring both buyers’ shopping experience and seller success on the platform. They will also approach go-to-market in a holistic manner, creating customer feedback loops during product and marketing development, influencing product roadmaps by synthesizing market, customer, and competitive insights, and building audience segmentations and opportunity sizing. Furthermore, they will develop product value propositions, narratives, customer messaging, naming, and external-facing proof points, and manage the go-to-market strategy and planning for product launches.