Manager II, Product Marketing Enablement
Apollo.io- Full Time
- Senior (5 to 8 years)
User Interviews is a company dedicated to helping businesses create products and experiences that customers love through effective user research. They facilitate user conversations and insights, specializing in participant recruitment and management for companies like Atlassian, Amazon, and Spotify.
As a Product Marketing Manager - Sales Enablement, you will be a key member of the fully-remote marketing team, reporting to the Senior Director of Product Marketing. This role acts as the crucial link between marketing and the revenue-generating teams. Your primary objective is to equip account management and customer development teams with the necessary content, training, and insights to accelerate deal closures. The position demands both strategic foresight and agile execution, with an emphasis on refining existing sales strategies and processes.
Connects businesses with research participants
User Interviews connects businesses with participants for user research, simplifying the recruitment process for product testing, surveys, and interviews. The platform features over 350,000 vetted participants, allowing clients like product managers and UX researchers to find suitable candidates quickly. It operates on a pay-per-use model, where clients only pay for completed sessions, making it a more affordable option compared to traditional methods. Users can customize their search using tags and filters based on profession, geography, and demographics. Additionally, the Research Hub helps manage research activities by tracking participant history and automating communication, which is beneficial for ongoing research needs. The goal of User Interviews is to streamline the user research process, enabling businesses to gather insights and make informed product decisions.