Sr Product Marketing Manager at Adobe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SoftwareIndustries

Requirements

6+ years in B2B product marketing, sales enablement, or content marketing—ideally in SaaS or productivity platforms
Proven track record of developing compelling sales narratives, decks, and collateral for technical and business audiences
Deep understanding of B2B buyer journeys and enterprise sales motions
Strong storytelling, writing, and presentation-building skills—you make complex value simple and compelling
Experience developing sales tools and programs that drive adoption and impact
Comfort working in highly matrixed environments, aligning multiple teams and priorities
Curiosity about AI, automation, and the future of work, and how those trends shape customer conversations
A bias for action—you get things done, even when the path isn’t fully defined
BA/BS Degree preferred OR equivalent practical experience
Bonus Points If You Have
Experience supporting enterprise or multi-segment sales cycles
Background in content strategy, executive comms, or training enablement
Comfort working directly with field teams to gather insights and feedback
Background in managing content and working with agencies
Experience launching or repositioning a product in a shifting competitive landscape
A strong sense of narrative instinct and attention to brand tone and voice

Responsibilities

Build and maintain Acrobat’s sales enablement content strategy and roadmap—anchored to our go-to-market priorities and sales motions
Develop high-impact sales assets that give sellers clarity and confidence: Sales playbooks and persona decks, Competitive battlecards and objection-handling guides, Demo scripts and short demo videos, Customer proof points and win stories
Partner with Product Marketing, Sales Enablement, and Product teams to translate product value into business impact for IT and line-of-business audiences
Align enablement materials with integrated campaigns, ensuring a seamless customer narrative across marketing and sales
Partner with the Content Program Manager to manage content updates, localization, and distribution across global teams
Gather feedback from field and partner teams to measure content performance and refine enablement effectiveness
Model what it means to lead by doing—balancing creativity with execution and attention to detail

Skills

Key technologies and capabilities for this role

Product MarketingSales EnablementContent StrategySales PlaybooksPitch DecksCompetitive BattlecardsDemo ScriptsStorytellingGo-to-MarketPersona Decks

Questions & Answers

Common questions about this position

What experience is required for this Sr Product Marketing Manager role?

Candidates need 6+ years in B2B product marketing, sales enablement, or content marketing, ideally in SaaS or productivity platforms, with a proven track record of developing compelling sales narratives, decks, and collateral for technical and business audiences, plus a deep understanding of B2B buyer journeys and enterprise sales motions.

What is the salary or compensation for this position?

This information is not specified in the job description.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is Adobe's company culture like?

Adobe is passionate about empowering people to create digital experiences, committed to exceptional employee experiences with respect and equal opportunity, and believes new ideas can come from everywhere in the organization.

What makes a strong candidate for this role?

A strong candidate is part strategist, part storyteller, and part operator, with the ability to turn visions into strategies, explain tech's business impact, blend innovation with seamless implementation, and craft content that connects insight to impact while leading by doing with creativity and attention to detail.

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees

Benefits

Company Equity

401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.

Open-source alternatives may attract users away from Adobe's subscription model.

Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.

Adobe's subscription model includes special pricing for students, teachers, and businesses.

Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.

Remote work boosts demand for Adobe's cloud-based document management solutions.

AR's popularity in marketing benefits Adobe's 3D and AR tools.

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