Sr Manager, Paid Media at Triumvirate Environmental

Provo, Utah, United States

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$120,000 – $135,000Compensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Environmental ServicesIndustries

Requirements

Full-Funnel Media Leadership - Oversee strategy, execution, and scaling of paid and performance media programs that drive awareness, engagement, and lead conversion across all audiences and funnel stages (Google, Bing, Meta, Pinterest, YouTube, programmatic, and OTT/CTV)
Local Search Optimization - Own Google Business Profile strategy across all markets, ensuring complete, optimized listings, accurate NAP data, and consistent local visibility for franchise and regional entities
Review & Reputation Management - Develop and execute review-generation and response strategies across Google, Yelp, and social platforms; monitor sentiment trends and leverage insights to improve trust, conversion, and retention
Affiliate & Partner Marketing - Build and manage affiliate programs and local referral partnerships to extend reach, drive incremental conversions, and diversify lead sources
Agency & Vendor Management - Manage PPC and performance agencies with clear ROI and CPA targets; conduct weekly performance reviews and quarterly business reviews focused on continuous improvement
Analytics & Insights - Collaborate with analytics teams to design dashboards that visualize media performance across channels, devices, geos, and audience segments; communicate findings through data storytelling that informs future strategy
Budget & Forecasting - Lead ongoing budget allocation, pacing, and forecasting across platforms, optimizing spend mix based on performance, seasonality, and business goals
Cross-Channel Integration - Partner with Conversion Rate Optimization (CRO), organic search, CRM, and content teams to create cohesive full-funnel campaigns that connect brand storytelling, paid media, and local customer experiences
KPI Development & Reporting - Define and report on quarterly KPIs across paid media, local search, and affiliate programs, measuring CPL, CAC, and downstream sales conversion metrics
Strategic Experimentation - Run pilot programs in emerging platforms, creative formats, and audience segments to identify scalable new growth opportunities
Stakeholder Communication - Deliver clear, compelling performance narratives to marketing and executive leadership, translating analytics into insights that drive business decisions

Responsibilities

Full-Funnel Media Leadership
Local Search Optimization
Review & Reputation Management
Affiliate & Partner Marketing
Agency & Vendor Management
Analytics & Insights
Budget & Forecasting
Cross-Channel Integration
KPI Development & Reporting
Strategic Experimentation
Stakeholder Communication

Skills

Full-Funnel Media Leadership

Paid Media

Google Ads

Bing Ads

Meta Ads

Pinterest Ads

YouTube Ads

Programmatic Advertising

OTT/CTV

Local Search Optimization

Google Business Profile

Review & Reputation Management

Affiliate Marketing

Agency Management

Vendor Management

Analytics

Budget Forecasting

KPI Development

Reporting

Strategic Experimentation

Triumvirate Environmental

Provides sustainable environmental solutions and waste management

About Triumvirate Environmental

Triumvirate Environmental provides sustainable environmental solutions primarily in waste management, disposal, and compliance for sectors such as Life Sciences, Healthcare, Education, and Industrial. Their services include hazardous waste disposal, environmental health and safety consulting, lab facility services, and emergency response. By tailoring their offerings to meet the specific needs of each client, they help organizations reduce waste, save money, and maintain compliance with regulations. Triumvirate distinguishes itself from competitors through its strong focus on employee development and customer satisfaction, ensuring high-quality service delivery. The company's goal is to exceed stakeholder expectations and foster long-term relationships while promoting a safer and more sustainable environment.

Somerville, MassachusettsHeadquarters

1988Year Founded

$9MTotal Funding

DEBT_PPCompany Stage

Consulting, Industrial & Manufacturing, Social Impact, Education, HealthcareIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Professional Development Budget

Relocation Assistance

Employee Discounts

Risks

Emerging startups with innovative technologies threaten Triumvirate's market share.

Rising compliance costs in healthcare may impact Triumvirate's profitability.

Digital transformation in waste management could outpace traditional service providers like Triumvirate.

Differentiation

Triumvirate offers tailored environmental solutions for healthcare, education, and industrial sectors.

The company excels in hazardous waste disposal and EHS consulting services.

Triumvirate's commitment to employee development enhances service quality and client satisfaction.

Upsides

Rising demand for sustainable waste management in healthcare boosts Triumvirate's market potential.

Educational institutions' zero-waste initiatives create new opportunities for specialized services.

Advancements in hazardous waste recycling technologies improve cost efficiency for clients.

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