Sr. Manager of Programmatic Marketing & OOH

Position Overview

• Location Type: Remote
• Job Type: Full-time
• Salary: Competitive Salary + Performance-Based Bonuses

Everyday Dose is seeking a data-driven and strategic Acquisition Manager with extensive experience in managing and optimizing marketing campaigns across various paid media channels, including TV, OOH, Satellite Radio, Podcast, Newsletters, and Direct Mail. The ideal candidate will possess a strong understanding of marketing principles and a proven ability to make data-driven decisions.

About Everyday Dose

Everyday Dose is one of the fastest-growing CPG brands in history, built from the ground up with a focus on creating a beloved brand, exceptional products, customer obsession, and financial sustainability. We are scaling rapidly and seeking talented individuals who want to be part of a game-changing journey. We value hard work and fun.

Responsibilities

• Oversee strategy and growth within offline performance marketing channels such as CTV, OOH, Satellite Radio, Podcast, Newsletters, Direct Mail, and other sponsorship opportunities.
• Identify and execute opportunities for expansion into new offline performance marketing channels.
• Monitor and report on key performance metrics, including Customer Acquisition Cost (CAC), conversion rates, Return on Ad Spend (ROAS), and Lifetime Value (LTV), to assess campaign effectiveness and overall business impact.
• Analyze and interpret campaign performance data to generate actionable insights and recommendations for continuous optimization.
• Oversee relationships with external partners and agencies, and collaborate cross-functionally to successfully execute campaigns.
• Manage budget allocation, creative & copy development, conversion tag and product feed management, and A/B testing.
• Stay current with industry best practices, trends, and emerging technologies.

Requirements

• Qualifications:
  • 3+ Years of experience in Programmatic Marketing
  • 3+ Years of experience in CTV Management
  • 2+ Years of experience in Podcast Management
  • 3+ Years of experience in OOH
  • 3+ Years of experience managing 7+ figure monthly budgets
  • Proficiency in interpreting campaign data to identify performance trends and insights
  • Experience in implementing optimization tactics such as creative rotation, frequency capping, and bid adjustments
  • Proven ability to successfully segment audiences based on demographics, behaviors, and other relevant data points
  • Expertise in using data to optimize campaign targeting and bidding strategies
  • Experience working effectively with cross-functional teams (Creative, Ecommerce Team, Customer Service, and All Channel leads)
  • Proven attention to detail and ability to manage multiple projects simultaneously

Benefits

• Competitive Salary + Performance-Based Bonuses
• Fully Remote Role (Work from anywhere in the U.S.)
• Comprehensive Health & Dental Insurance
• Professional Development Stipend
• Creative Freedom & Fast-Paced Growth
• A Mission-Driven Brand

Additional Details

• Employment Type: Full-time
• Workplace: Remote
• Language: English
• Published: 2025-06-13