[Remote] Sr. Field Readiness and Growth Marketing Manager at Procore Technologies

New York, New York, United States

Procore Technologies Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • 8-12 years of experience in B2B marketing, sales enablement, or GTM program management (SaaS or tech companies preferred)
  • Proven track record of leading programs and cross-functional collaboration with sales and marketing to drive go-to-market alignment and measurable impact
  • Strong understanding of enterprise sales processes, buyer journeys, and sales enablement strategies; ability to analyze SFDC and pipeline reports to track outcomes and provide recommendations for continuous improvement
  • Excellent communication, storytelling, and program management skills
  • Experience with tools like Salesforce, Highspot, Seismic, Jira, Tableau, Gemini, Clay and AI
  • Strong analytical skills; comfortable using data to assess and optimize performance

Responsibilities

  • Cross-Functional Alignment: Partner with Product Marketing, Field Marketing, Demand Gen, and Sales Enablement to develop play content, messaging, talk tracks, and assets for scalable, repeatable programs with proven outcomes for pipeline; create sales plays for vertical and industry offerings, collaborating with Product, Training and Corporate Strategy
  • Lead the program to document scalable processes and resources for regions to leverage; analyze outcomes and recommend continuous improvements for sellers and channel partners
  • Launch and enable sales plays that build on campaign execution, including live training, toolkits, guided selling tools, and internal communications (playbooks, pitch decks, customer stories), aligning efforts with enablement teams, training, industry insights and product marketing
  • Independently manage play execution across marketing and sales, ensuring consistent delivery in ABM programs, outbound efforts, and pipeline acceleration tactics
  • Measurement & Optimization: Track adoption, pipeline impact, and revenue influence of sales plays; provide feedback loops and refine plays based on performance and seller input; establish KPIs and manage QBRs with sales and marketing teams
  • Content Creation and Coordination: Ensure marketing content maps to sales stages and sales plays, making it easy for sellers to use content in conversations for new logo and expansion customer journeys
  • Field Readiness: Work with regional sales and marketing leaders to tailor and localize sales plays for key accounts, industries, or segments

Skills

Procore Technologies

Construction management software for project efficiency

About Procore Technologies

Procore Technologies provides construction management software that helps streamline and improve the efficiency of construction projects. Its platform includes a variety of tools that assist with different stages of construction, such as prequalification, bid management, estimating, quality and safety management, design coordination, and Building Information Modeling (BIM). This software allows construction teams to enhance communication and visibility between field and office operations, which helps ensure projects are completed on time and within budget. Procore stands out from its competitors by offering a comprehensive all-in-one solution and personalized support services, including training and resources tailored to the specific needs of different clients. The company's goal is to be a trusted partner for construction professionals worldwide, enabling them to successfully manage their projects and adapt to industry trends.

Carpinteria, CaliforniaHeadquarters
2003Year Founded
$552.3MTotal Funding
IPOCompany Stage
Industrial & Manufacturing, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Hybrid Work Options
Professional Development Budget

Risks

Increased competition from new entrants like OpenSpace could challenge Procore's market position.
Dependency on FYLD integration may pose risks if FYLD's platform encounters issues.
Adoption challenges or technical issues with Procore AI Solutions could impact user satisfaction.

Differentiation

Procore offers a comprehensive suite covering all construction stages, from preconstruction to closeout.
The platform integrates BIM and AI solutions, enhancing project management and safety.
Procore's global reach with over 1,000,000 projects in 125 countries sets it apart.

Upsides

Procore's AI solutions aim to boost efficiency and safety in construction management.
The FYLD integration resulted in a 12% productivity gain, enhancing field-office connectivity.
Investment by LMR Partners LLP indicates strong confidence in Procore's growth potential.

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