(Sr.) Brand Manager at Halborn

Shanghai, Shanghai, China

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer HealthIndustries

Requirements

Minimum of a BA degree
Excellent English spoken and written
3+ years of professional experience with direct experience in FMCG/FMCH/OTC marketing background
Experience of working across functions as an individual contributor
NPD launch and EC experience are welcomed
Proven track record of consistent high performance and delivery
Successfully executing complex projects from design to completion
Utilizing multi-source information in a fast-moving environment
Leadership in matrix organization

Responsibilities

Drive China Pain Relief related brand’s business objectives, handling brand daily operation, NPD launch plan execution
Detailed NPD launch plan execution for liquid gel
Facilitate MM to develop brand growth plan, especially the acceleration plan in retail channel
Participate in annual plan planning and next year operation
Monthly business tracking and analysis, sensitive to any opportunity and risk
Develop/drive brand strategy execution and ensure the quality of execution
Oversee effective deployment of brand growth strategies and execute across all areas of the marketing mix to achieve short-term and long-term brand business and brand health KPI and profit objectives
Support MM to develop the annual brand growth strategy as well as the tailor-made market communication plan focused on 3-year growth drivers, working with a brand centric cross-functional team
Be accountable for delivery of annual brand Profit & Loss (P&L), including sales and profit results and actively manage budget items
Manage agency and cross-functional relationships to deliver breakthrough results
Key team member for superior execution of programs and plans to bring brand strategies to life, including media, creative development, digital programs
Collaborate with the TMK team to drive strong shopper engagement and more than fair share in-store support

Skills

Brand Strategy

NPD Execution

Marketing Mix

Business Analysis

Retail Channel

KPI Management

Brand Growth

Annual Planning

Halborn

Cybersecurity for blockchain and digital assets

About Halborn

Halborn specializes in cybersecurity focused on blockchain technology and digital assets. The firm provides security audits, penetration testing, and consulting services to clients in the digital finance sector, including cryptocurrency exchanges and Decentralized Finance (DeFi) companies. Their services help ensure the security of digital assets and financial infrastructure by addressing the specific security threats associated with blockchain technology. Halborn stands out from competitors due to its deep understanding of both blockchain and traditional financial security, which allows them to offer tailored solutions. The company's goal is to protect businesses from security threats, ensuring the safe operation of digital exchanges and the integrity of smart contract infrastructure.

Miami, FloridaHeadquarters

2019Year Founded

$87.5MTotal Funding

SERIES_ACompany Stage

Cybersecurity, Financial ServicesIndustries

51-200Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Company Equity

Risks

Increased targeting of Bitcoin hot wallets poses risks to Halborn's clients.

AI-powered social media bot farms could introduce new cyber threats.

Ongoing vulnerabilities in smart contracts remain a challenge for Halborn's services.

Differentiation

Halborn specializes in blockchain and digital asset cybersecurity, setting it apart.

The company offers high-level security audits and penetration testing for DeFi clients.

Halborn's expertise in both blockchain and traditional finance security is unique.

Upsides

Growing demand for blockchain security boosts Halborn's market potential.

Partnerships with Tholos and Orion Protocol enhance Halborn's Web3 security reputation.

Tokenized real-world assets present new opportunities for Halborn's security solutions.

Land your dream remote job 3x faster with AI

Try Jobo Free