Sr. Analyst, Marketing Project Management at Nielsen

Bogotá, Bogota, Colombia

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Consumer Intelligence, AdvertisingIndustries

Requirements

4–6 years of project management experience in marketing, creative, or agency environments
Strong understanding of creative development, campaign workflows, and marketing performance metrics
Excellent communication, organization, and stakeholder management skills
Experience in in-house agencies and/or B2B marketing is a plus
Proficiency in project management tools, such as Trello
Fluency in English
Highly organized and detail-oriented
Thrives in a global, matrixed environment

Responsibilities

Lead end-to-end project management for integrated campaigns, product launches, brand initiatives, and internal communications
Orchestrate cross-functional collaboration across global time zones, including creative, content, digital, product marketing, and external agencies
Build and maintain project plans, including timelines, resource allocations, budgets, and status reports
Drive stakeholder alignment through structured updates, clear communication, and proactive problem-solving
Manage scope, risks, and dependencies, escalating issues and proposing solutions to keep projects on track
Champion process excellence by partnering with Operations to refine workflows and implement best practices
Ensure creative briefs are complete, actionable, and aligned with strategic goals

Skills

Project Management

Marketing Campaigns

Cross-Functional Collaboration

Stakeholder Management

Risk Management

Budget Management

Timeline Management

Creative Briefs

Workflow Optimization

Global Teams

Agile Methodologies

Status Reporting

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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