[Remote] Product Marketing Coordinator at Newsela

United States

Newsela Logo
Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Education, EdTechIndustries

Requirements

  • Interested in transitioning to a career in marketing, or have 1 year of experience in marketing
  • Strong communicator, with attention to detail and an eagerness to learn
  • Can follow guidance and established procedures to complete tasks with accuracy
  • Comfortable asking questions, receiving feedback, and applying it to improve
  • Can work well with others and build positive working relationships internally
  • Can manage time, stay organized, and keep projects on track with supervision
  • Curious, adaptable, and have a collaborative mindset—comfortable jumping into new tasks and learning as you go

Responsibilities

  • Support the Product Marketing team in launching new features and updates for the Assessments product line, including drafting internal documentation, coordinating timelines, and supporting enablement materials
  • Assist in the creation and maintenance of marketing and sales collateral (e.g., one-pagers, pitch decks, FAQs)
  • Conduct light competitive and market research to support strategic decision-making
  • Support internal communication of product updates through newsletters, presentations, and enablement sessions
  • Respond to internal requests for product information and content updates with guidance and support
  • Update and maintain the RFP response library
  • Provide flexible, ad hoc support across the broader Product Marketing team as business priorities evolve

Skills

Key technologies and capabilities for this role

Product MarketingGo-to-Market StrategySales EnablementMarket ResearchCompetitive AnalysisMarketing CollateralPitch DecksRFP ResponsesInternal CommunicationsK-12 Education

Questions & Answers

Common questions about this position

What is the base salary range for the Product Marketing Coordinator role?

The base compensation is $63,200 - $72,700, with total compensation including incentive stock options and benefits; the range may be adjusted based on actual experience.

What benefits are offered at Newsela?

Newsela offers competitive compensation, generous benefits including comprehensive medical benefits with employer contributions to premiums and HSA accounts, plus additional benefits such as pet insurance.

Is this Product Marketing Coordinator role remote or office-based?

This information is not specified in the job description.

What skills and experience are required for the Product Marketing Coordinator position?

Candidates should have an interest in transitioning to marketing or 1 year of experience, be strong communicators with attention to detail, eager to learn, organized, collaborative, and adaptable.

What is the company culture like at Newsela?

Newsela has a collaborative, supportive, and values-driven culture with a mission-driven team focused on making K-12 education more equitable, engaging, and effective.

Newsela

Provides tailored educational content for K-12

About Newsela

Newsela offers tailored educational content for K-12 students, providing engaging instructional materials in subjects like English Language Arts, Science, and Social Studies. Schools and districts subscribe to access a library of articles that are updated daily and available at five different reading levels, ensuring accessibility for all students. The platform integrates with Learning Management Systems and includes features like activities and reporting tools to support teachers. Newsela's goal is to enhance student engagement and improve teaching methods through flexible, standards-aligned resources.

New York City, New YorkHeadquarters
2013Year Founded
$167.5MTotal Funding
SERIES_DCompany Stage
EducationIndustries
201-500Employees

Benefits

Medical, dental, & vision insurance
Pet insurance
Work from home
Parental leave
Flexible PTO
Inclusive experiences
Professional development

Risks

Partnerships with controversial content providers may lead to backlash and affect market reach.
Recent layoffs could indicate financial instability or restructuring challenges.
New CEO Pep Carrera may lead to strategic shifts disrupting client relationships.

Differentiation

Newsela offers content at five reading levels, catering to diverse student needs.
The platform integrates with Learning Management Systems for seamless educational content delivery.
Newsela's partnerships enhance its content library, supporting social-emotional learning initiatives.

Upsides

Increased demand for personalized learning tools boosts Newsela's growth potential.
The acquisition of Formative enhances Newsela's real-time assessment capabilities.
Hybrid learning models increase demand for Newsela's flexible digital content.

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