[Remote] Product Marketing Coordinator at Newsela

United States

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

Interested in transitioning to a career in marketing, or have 1 year of experience in marketing
Strong communicator with attention to detail and eagerness to learn
Ability to follow guidance and established procedures to complete tasks with accuracy
Comfortable asking questions, receiving feedback, and applying it to improve
Ability to work well with others and build positive working relationships internally
Ability to manage time, stay organized, and keep projects on track with supervision
Curious, adaptable, and collaborative mindset

Responsibilities

Support the Product Marketing team in launching new features and updates for the Assessments product line, including drafting internal documentation, coordinating timelines, and supporting enablement materials
Assist in the creation and maintenance of marketing and sales collateral (e.g., one-pagers, pitch decks, FAQs)
Conduct light competitive and market research to support strategic decision-making
Support internal communication of product updates through newsletters, presentations, and enablement sessions
Respond to internal requests for product information and content updates with guidance and support
Update and maintain the RFP response library
Provide flexible, ad hoc support across the broader Product Marketing team as business priorities evolve

Skills

Newsela

Provides tailored educational content for K-12

About Newsela

Newsela offers tailored educational content for K-12 students, providing engaging instructional materials in subjects like English Language Arts, Science, and Social Studies. Schools and districts subscribe to access a library of articles that are updated daily and available at five different reading levels, ensuring accessibility for all students. The platform integrates with Learning Management Systems and includes features like activities and reporting tools to support teachers. Newsela's goal is to enhance student engagement and improve teaching methods through flexible, standards-aligned resources.

New York City, New YorkHeadquarters

2013Year Founded

$167.5MTotal Funding

SERIES_DCompany Stage

EducationIndustries

201-500Employees

Benefits

Medical, dental, & vision insurance

Pet insurance

Work from home

Parental leave

Flexible PTO

Inclusive experiences

Professional development

Risks

Partnerships with controversial content providers may lead to backlash and affect market reach.

Recent layoffs could indicate financial instability or restructuring challenges.

New CEO Pep Carrera may lead to strategic shifts disrupting client relationships.

Differentiation

Newsela offers content at five reading levels, catering to diverse student needs.

The platform integrates with Learning Management Systems for seamless educational content delivery.

Newsela's partnerships enhance its content library, supporting social-emotional learning initiatives.

Upsides

Increased demand for personalized learning tools boosts Newsela's growth potential.

The acquisition of Formative enhances Newsela's real-time assessment capabilities.

Hybrid learning models increase demand for Newsela's flexible digital content.

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