ABM Lead
UserTestingSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
International Payroll and Compliance, Consumer SoftwareIndustries
Requirements
Candidates must have 5+ years of experience in B2B paid ads, with at least 2 years focused on account-based marketing (ABM) paid ads and demand generation. Experience with Salesforce, Hubspot, and ABM technologies is required, with Demandbase being a significant plus. Familiarity with Lifecycle paid ads execution and its differentiation from new business paid strategies is essential. Applicants should have experience running marketing programs globally and working with diverse markets and localization. A proactive self-starter attitude, high autonomy, and the ability to manage multiple complex projects simultaneously are necessary. Candidates should be data-driven and comfortable with analytics tools, possess strong relationship-building skills, and be fluent in written and spoken English.
Responsibilities
The Sr. ABM & Lifecycle Paid Ads Manager will own the implementation and execution strategy for Deel's account-based marketing and lifecycle paid ads globally. They will develop and execute paid marketing campaigns targeting key accounts to drive performance and awareness, supporting the sales pipeline. The role requires close collaboration with various teams, including ABM vendors, PMMs, and Sales, to align strategies and messaging. The manager will initiate and manage cross-functional campaigns while educating teams on ABM and lifecycle paid motions. Additionally, they will define and analyze KPIs, enhance campaign effectiveness, and educate the Growth team on trends and insights to facilitate growth.
Skills
Account-Based Marketing
ABM
Paid Ads
B2B Paid Ads
Salesforce
Hubspot
Demand Gen
Deel
HR platform for managing global workforces
About Deel
Deel provides a platform that helps businesses manage their international workforces more easily. It offers a range of services including payroll processing, compliance monitoring, and immigration support, all integrated into one system. This allows companies to handle various HR functions from a single platform, which is especially useful for those with employees in different countries. Deel stands out from its competitors by combining multiple HR services into one cohesive solution, making it simpler for businesses to operate globally. The goal of Deel is to streamline the management of global teams, ensuring that companies can focus on their core operations while staying compliant with local laws and regulations.
Key Metrics
San Francisco, CaliforniaHeadquarters
2019Year Founded
$660.4MTotal Funding
LATE_VCCompany Stage
Data & Analytics, Consulting, Enterprise SoftwareIndustries
5,001-10,000Employees