Song Life Senior Brand Strategist at Accenture

New York, New York, United States

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Biopharma, Healthcare, PharmaceuticalIndustries

Requirements

Solution-oriented team player prepared to partner with Strategy, Client Solutions, Medical, Engagement, and Creative teams on omnichannel non-personal promotion (NPP) and personal promotion content and engagement plans
Disruptor, problem solver, and go-getter who thrives in a fast-paced environment
Passion for healthcare and making a difference
Approachable, hardworking team player and open-minded, active listener with the ability to unpack complex problems with simplicity

Responsibilities

Proactively propose strategies to help clients achieve their goals by studying client's challenges, thoroughly understanding the category and customers, and proposing business-changing strategies and multichannel solutions
Serve in client-facing capacity for strategic planning, multichannel programs, and customer understandings
Identify, shape, and guide research and insights-gathering efforts that uncover customer experience insights, and pinpoint how these insights can be used to enhance the customer's overall experience with the brand
Collaborate with the full team to ensure that creative, engagement, and content solutions are on strategy and properly integrated within the larger marketing program
Collaborate with and guide the executional teams during the development of projects to ensure strategies are pulled through effectively during development and handoff
Support thought leadership efforts for internal teams and clients and be a champion for best practices across all channels and media formats
Contribute to the development of strategic, cross-channel measurement plans and KPIs and develop recommendations and approaches based on performance analytics
Partner with the broader team to contribute to the development of pitches, proposals & POVs, engagement strategies, and tactical programs that satisfy the business goals of healthcare clients and beyond
Lead the development of creative briefs and contribute to project briefs that provide teams with the appropriate fuel to produce innovative solutions (on and offline) that enhance the experience
Actively support and contribute to team efforts

Skills

Key technologies and capabilities for this role

Brand StrategyHealthcare MarketingOmnichannel NPPPersonal PromotionPatient EngagementHCP StrategyBiopharmaAIData AnalysisLife Sciences

Questions & Answers

Common questions about this position

What is the employment type for this Senior Brand Strategist role?

The position is full-time employment.

Is this Senior Brand Strategist position remote or office-based?

This information is not specified in the job description.

What key skills are required for the Senior Brand Strategist role?

The role requires being solution-oriented, a team player, a disruptor, problem solver, go-getter, approachable, hardworking, open-minded, active listener, and able to unpack complex problems with simplicity, along with passion for healthcare.

What is the company culture like at Accenture Song Life?

The culture emphasizes collaboration across teams (Strategy, Client Solutions, Medical, Engagement, and Creative), thriving in a fast-paced environment, being smarter, faster, better with AI, data, and creativity, and a passion for healthcare impact.

What makes a strong candidate for the Senior Brand Strategist position?

Strong candidates are solution-oriented team players who are disruptors, problem solvers, go-getters with healthcare passion, approachable, hardworking, open-minded listeners able to simplify complex problems, and experienced in proposing business-changing strategies.

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters

1989Year Founded

$8.5MTotal Funding

IPOCompany Stage

Consulting, Enterprise Software, CybersecurityIndustries

10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.

Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.

The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.

The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.

Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.

The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.

Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

Land your dream remote job 3x faster with AI

Try Jobo Free