[Remote] Brand Director at MetaLab

Remote

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Design, Digital BrandingIndustries

Requirements

Visionary brand leadership: Inspire creative excellence, lead with clarity, communicate compelling brand vision, balance creative risk-taking with strategic rigor, ensure aspirational yet business-grounded directions
Hands-on design craft: Exceptional design skills and attention to detail, fluent in modern tools and practices, able to concept, design, and refine at world-class level, contribute directly to pitches, reviews, and live work
Brand systems expertise: Translate complex ideas into coherent, scalable visual, verbal, and experiential brand systems across environments like pixels, motion, and storytelling
Strategic storytelling: View brand as narrative, guide teams and clients on intersecting story, identity, and experience to articulate meaningful and distinctive brands
Cross-disciplinary collaboration: Work fluidly across product design, strategy, and marketing, apply systems mindset to connect brand vision across all touchpoints
Mentorship & critique: Elevate teams through hands-on mentorship, foster critique culture, build fluency in storytelling, systems thinking, and craft

Responsibilities

Define the vision for brand design at Metalab, elevating the brand practice to new levels of creative excellence
Guide and mentor Brand Designers of all levels through all stages of the brand process—from insight to identity to expression
Partner with clients at a strategic level, helping founders and executives articulate, evolve, and scale their brands for digital-first environments
Oversee and refine brand systems that translate seamlessly into product experiences, marketing ecosystems, and motion design
Ensure every brand engagement—internal or client-facing—embodies clarity, consistency, and purpose
Drive the creative process for major brand initiatives, setting the tone for identity systems, storytelling frameworks, and brand guidelines
Collaborate with Product Design leadership to ensure cohesive brand-to-product experiences
Lead cross-disciplinary reviews, elevating critique culture and building team fluency in storytelling, systems thinking, and craft
Push creative boundaries by integrating motion, 3D, and interaction design to create dynamic, immersive brand moments
Partner closely with the Chief Design Officer and Partnerships team in new business pursuits—pitching visionary, brand-led design approaches
Collaborate with Marketing to ensure Metalab’s own brand maintains the highest standard of craft and cohesion across all expressions
Foster team culture rooted in openness, mentorship, and curiosity, ensuring designers grow and thrive
Build bridges across disciplines, connecting brand, product, and marketing to create holistic experiences

Skills

Key technologies and capabilities for this role

Brand DesignCreative DirectionBrand StrategyMentorshipIdentity SystemsStorytellingBrand GuidelinesMotion Design3D DesignInteraction DesignSystems ThinkingProduct Design

Questions & Answers

Common questions about this position

Is this role open to remote candidates?

Yes, the company is open to remote candidates for this position.

What are the key skills required for the Brand Director role?

The role requires visionary brand leadership to inspire teams and communicate compelling visions, hands-on design craft with exceptional attention to detail, strategic insight for client partnerships, and abilities in systems thinking, storytelling, and integrating motion, 3D, and interaction design.

What is the company culture like at Metalab?

Metalab fosters a culture rooted in openness, mentorship, and curiosity, where design excellence is at the heart, teams are inspired to create their best work, and designers grow and thrive through hands-on leadership and cross-disciplinary collaboration.

What does a strong candidate for Brand Director look like?

A strong candidate inspires creative excellence with visionary leadership, demonstrates hands-on design craft as a senior contributor, balances creative risk-taking with strategic business value, and excels in mentorship, client partnerships, and cross-disciplinary collaboration.

What is the salary or compensation for this role?

This information is not specified in the job description.

MetaLab

Designs and develops digital products

About MetaLab

MetaLab creates digital products for leading companies by offering design and development services. Their process starts with understanding the client's needs, followed by user experience design, and culminates in the launch of the final product. Unlike many competitors, MetaLab focuses on both startups and established enterprises, ensuring that their solutions are tailored to a wide range of clients. The goal of MetaLab is to deliver high-quality, user-centric products that contribute to the success of their clients.

Victoria, CanadaHeadquarters

2006Year Founded

VENTURE_UNKNOWNCompany Stage

Consulting, DesignIndustries

201-500Employees

Benefits

Remote Work Options

Risks

AI-driven design tools may reduce demand for traditional design services offered by MetaLab.

No-code platforms could decrease the need for MetaLab's professional design and development services.

Economic downturns may lead to reduced spending on MetaLab's external design services.

Differentiation

MetaLab has a proven track record with high-profile clients like Slack and Google.

The company offers end-to-end design and development services, ensuring comprehensive project execution.

MetaLab specializes in user-centric solutions, enhancing user experience and driving business success.

Upsides

Rising demand for remote collaboration tools boosts need for MetaLab's intuitive interfaces.

AI-driven design tools offer MetaLab opportunities to enhance creativity and streamline workflows.

Focus on accessibility in digital products increases demand for MetaLab's inclusive design offerings.

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