Social Media and Marketing Specialist
BlinkistSalary not specified
- Full Time
- Entry Level & New Grad
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, EntertainmentIndustries
Requirements
Candidates should have over 3 years of social media experience in a gaming company, with familiarity in operating platforms such as Xiaohongshu, Douyin, Bilibili, and Weibo. A strong understanding of content-driven game user operations and practical experience in increasing fan interaction and brand influence is required. Applicants should possess excellent copywriting skills, a good media resource network, and strong communication skills, with a preference for those experienced in IP content-oriented game marketing and foreign languages.
Responsibilities
The Social Media Specialist will collaborate closely with the development team to execute marketing strategies and content creation. They will build and manage official social media accounts, develop KOL and KOC systems, and track the effectiveness of promotional activities. The role also involves coordinating internal and external resources to establish an official social media content system and maintaining relationships with media and brand partners to enhance brand exposure.
Skills
Xiaohongshu
Douyin
Bilibili
Weibo
Content Strategy
Brand Communication
Public Relations
Copywriting
Media Relations
Communication Skills
Social Media Management
Content Creation
thatgamecompany
Develops visually stunning, emotionally engaging games
About thatgamecompany
thatgamecompany develops video games that focus on exploration, beauty, and emotional connection. Their games, such as "Sky: Children of the Light," "Journey," "Flower," and "Flow," are designed to be visually stunning and accessible to a wide audience, including casual gamers and families. The gameplay emphasizes shared experiences and emotional resonance, making them appealing to players looking for more than just entertainment. Unlike many competitors, thatgamecompany prioritizes artistic quality and emotional depth in their games, fostering a collaborative and experimental work environment that encourages innovation. Their goal is to create unique gaming experiences that resonate with players on a deeper level.
Key Metrics
Santa Monica, CaliforniaHeadquarters
2006Year Founded
$190.8MTotal Funding
LATE_VCCompany Stage
Entertainment, GamingIndustries
51-200Employees