Head of Paid Social
Wpromote- Full Time
- Senior (5 to 8 years)
The ideal candidate must be based in San Francisco or open to relocation, possessing 10-14 years of experience in social, content, or performance creative at high-growth consumer brands or creative agencies, along with proven leadership in apparel and direct-to-consumer performance marketing. They should have experience managing editors and graphic designers, demonstrated ability to deliver paid and organic social that performs, and a strong portfolio of multi-channel campaigns and native content, coupled with a deep understanding of platform best practices and social trends.
As the Creative Director, Social Media, you will own creative direction for Quince social across all platforms, using our creative DNA to develop a visual and narrative identity. You will lead end-to-end production for paid social, overseeing concepting, casting, styling, and on-set art direction, manage and mentor a team of designers and editors, partner closely with the VP of Creative and Director of Paid Social, own and evolve content calendars and social workflows, collaborate with performance marketing to drive testing and insights, translate data into action, optimize paid social creative for ROAS and retention, monitor trends and platform evolutions, bring fresh ideas to every channel, and analyze content performance to provide creative recommendations.
Direct-to-consumer e-commerce for fashion and home essentials
Quince offers high-quality fashion and lifestyle products through its online retail platform. The company sources its products directly from manufacturers worldwide, which allows it to provide premium items at lower prices compared to traditional retail stores. Quince's product range includes clothing like dresses and blouses, as well as home essentials such as bed sheets. This direct-to-consumer model appeals to a diverse customer base, from those seeking stylish clothing to those in need of quality home goods. Quince differentiates itself from competitors by eliminating middlemen, ensuring affordability without compromising on quality. The company's goal is to make luxury accessible to everyone while fostering a community of satisfied customers who share their experiences on social media.