Social Media Manager / Strategist

Mumbai, Maharashtra, India

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, Digital MarketingIndustries

Requirements

Candidates must have a minimum of 6 years of experience as a Copywriter at top-level agencies with a strong mainline background. Experience working with international and national brands, delivering large-scale campaigns, and writing for television is essential. A thorough understanding of content across multiple mediums, social media platforms, Gen Z audience mindset, trends, insights, and pop culture is required. The ideal candidate is a creative thinker, storyteller, passionate writer, self-motivated, collaborative, and comfortable in a fast-paced environment. Knowledge of AI tools is beneficial.

Responsibilities

The Social Media Manager / Strategist will conceptualize and execute thematic and tactical campaigns across social, digital, and other media, ensuring creative and effective output aligned with brand strategy. They will be responsible for storytelling, creating and repurposing content, and optimizing social media content based on audience behavior and insights. This role involves working closely with internal teams to develop strong concepts, setting the creative tone, and providing social support and consultation across various departments. The strategist must stay current with pop culture and Gen Z trends to create platform-first, engaging content with fast turnaround times.

Skills

Social Media Strategy

Content Creation

Copywriting

Campaign Planning

Creative Strategy

Storytelling

Brand Strategy

Pop Culture Awareness

Gen Z Trends

Content Repurposing

Video Content

Platform Optimization

OLIVER Agency

Creates customized in-house marketing agencies

About OLIVER Agency

OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.

151 Rosebery Ave, London EC1R 4AB, UKHeadquarters

2004Year Founded

M_AND_ACompany Stage

ConsultingIndustries

1,001-5,000Employees