Loopio

Social Media Manager

Toronto, Ontario, Canada

$60,000 – $90,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
InternshipJob Type
UnknownVisa
Marketing, Social Media, CommunicationsIndustries

Requirements

Candidates should possess 5+ years of proven success leading social media initiatives, growing audiences and building engaged online communities in the B2B space. They must have deep expertise across major social media platforms including LinkedIn, Instagram, Facebook, X, TikTok, and Reddit, along with an in-depth understanding of platform algorithms and emerging content trends.

Responsibilities

The Social Media Manager will develop and execute comprehensive social media strategies to elevate Loopio’s presence across key platforms, collaborate with internal teams and employee resource groups to bring Loopio’s culture to life externally, foster and manage external online communities, track, analyze, and report on social media KPIs, stay current on social media trends, develop and implement social-first initiatives, manage social media risks and crisis communication, create original social content, and set and deliver goals for audience development, engagement, and community growth.

Skills

LinkedIn
Instagram
Facebook
X (formerly Twitter)
TikTok
Reddit
Social Media Strategy
Content Creation
Community Management
Social Media Analytics
Crisis Communication
Algorithm Understanding
Trend Analysis

Loopio

RFP response software for enterprises

About Loopio

Loopio specializes in simplifying the process of responding to Requests for Proposals (RFPs), Requests for Information (RFIs), Due Diligence Questionnaires (DDQs), and Security Questionnaires. Its main product is RFP response software that helps businesses manage and automate the intricate task of creating high-quality responses. The software features a smart content management system that organizes a company's knowledge base, making it easy for teams to collaborate, assign tasks, and review projects efficiently. Loopio operates on a subscription-based model, allowing clients to access its software and tools for a recurring fee. This model helps clients save time and improve the quality of their responses, enabling them to win more business. Loopio stands out from competitors by focusing on enhancing collaboration and efficiency for medium to large enterprises across various industries, including technology, healthcare, and finance.

Key Metrics

Toronto, CanadaHeadquarters
2014Year Founded
$203MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Consulting, Enterprise SoftwareIndustries
201-500Employees

Benefits

Remote Work Options
Hybrid Work Options
Phone/Internet Stipend
Professional Development Budget

Risks

Increased competition from established players like SAP threatens Loopio's market share.
Potential over-reliance on CRM integrations poses risks if policies change.
Recent layoffs may indicate internal financial or strategic challenges.

Differentiation

Loopio integrates seamlessly with CRM systems like Salesforce and HubSpot.
The Response Management Loop Framework offers a holistic approach to proposal management.
Loopio's smart content management system centralizes and organizes knowledge efficiently.

Upsides

Growing demand for AI-driven content management boosts Loopio's market potential.
Integration with CRM systems streamlines sales and proposal workflows.
Expansion into new markets enhances Loopio's global presence and capabilities.

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