Senior Marketing Manager

Position Overview

• Location Type: Hybrid (San Francisco & Bangalore)
• Job Type: Full-time
• Salary: $143,000 - $175,000 (Base) + Competitive Equity Package

We’re looking for a Senior Marketing Manager to lead and scale our paid social efforts. You’ll be responsible for building full-funnel strategies, optimizing performance, and driving measurable business outcomes across platforms like Meta, LinkedIn, Reddit, and more.

About the Team

Our performance marketing team is a group of data-driven strategists focused on accelerating growth through experimentation and scale. We work cross-functionally with creative, analytics, and product teams to run high-impact campaigns across the entire marketing funnel.

Responsibilities

• Develop and execute data-driven paid social strategies aligned with growth and brand goals.
• Manage campaign planning, creative briefing, execution, optimization, and reporting across platforms (Meta, LinkedIn, TikTok, Reddit, etc.).
• Partner closely with creative teams and our advertising agency to test and iterate on ad messaging, visuals, and formats.
• Monitor performance metrics and translate insights into actionable recommendations and scalable playbooks.
• Own media budgets and forecast performance, ensuring efficient spend and high ROI.
• Stay ahead of platform changes, emerging trends, and competitor activity to inform strategy.

About You

• Experience: 7+ years of experience managing paid social media campaigns, preferably in B2B or high-growth environments.
• Success: Proven success driving acquisition, engagement, and retention through paid social at scale.
• Analytical Skills: Strong analytical skills with hands-on experience in platforms like Meta Ads Manager, LinkedIn Campaign Manager, and other platforms.
• Budget Management: Experience managing multi-million dollar budgets with a focus on performance and efficiency.
• Collaboration: Comfortable working cross-functionally with creative, data, and product marketing teams.
• Mindset: Excellent communication skills and a proactive, testing-first mindset.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• Deep understanding of paid social media platforms (Meta, LinkedIn, Reddit, etc.).
• Proficiency in using analytics tools to track and measure campaign performance.

Company Information

Postman is the world’s leading API platform, used by more than 40 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.

The company is headquartered in San Francisco and has an office in Bangalore, where it was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman.

P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman.

Application Instructions

To apply, please submit your resume and cover letter through [application portal link - Not provided in the original text].