Senior SEO Manager

Employment Type: [Not Specified] Location Type: Hybrid Salary: [Not Specified]

Position Overview

Aspire is seeking a strategic, hands-on, and data-driven Senior SEO Manager to lead its global SEO team across all markets and languages. This role is critical for shaping the organic growth engine, driving high-quality traffic and leads to Aspire, and establishing SEO as a strong acquisition channel. The successful candidate will own the SEO strategy end-to-end, building and scaling organic acquisition across English, Traditional Chinese, and other languages as the business scales globally.

About Aspire

Aspire is the leading all-in-one financial operating system built to empower the world's innovators and entrepreneurs. Our mission is to reinvent business finance, empowering startups and businesses to realize their full potential.

• Founded: 2018
• Funding: Raised over USD 300M+ across equity and debt.
• Key Investors: Sequoia Capital, Lightspeed Ventures, Tencent, Paypal Ventures, LGT Capital Partners, Picus Capital, MassMutual Ventures.
• Partnerships: Visa, Wise.
• Customer Base: Empowered over 50,000 businesses.
• Accolades:
  • Best Employer and Startup of the Year (Asia FinTech Awards 2022 & 2023)
  • LinkedIn's Top Startup in Singapore
  • CB Insights' Top 100 Global Fintech (2023 & 2024)

Aspire offers an environment for innovation and change, driven by a team of ex-entrepreneurs, ex-founders, and high-achievers with diverse international backgrounds. We are looking for passionate individuals to join our rapidly growing team and make an impact in the fintech space.

About the Marketing Team

The Marketing Team at Aspire is at the forefront of establishing the company as the unrivaled #1 Finance Operating System for businesses. The team is responsible for building the brand, acquiring new customers, nurturing existing relationships, crafting strategies to resonate with the target audience, and scaling user acquisition through channel identification and conversion optimization.

Responsibilities

• Own and evolve Aspire’s global SEO strategy, including content SEO, technical SEO, and programmatic SEO, aligned with overall growth and ambitious business goals.
• Scale SEO with AI by embedding AI into end-to-end processes and optimizing for results on ChatGPT and AI-based searches.
• Develop and expand a cross-functional SEO team, including content writers, technical SEO specialists, and local market SEOs.
• Build and maintain a scalable SEO framework across all markets and languages.
• Oversee the execution of country-specific SEO roadmaps and localization strategies.
• Identify and prioritize SEO growth opportunities through keyword research, competitive analysis, and technical audits, clarifying commercial impact.
• Partner with Content, Product, and Engineering teams to build SEO-friendly site architecture, templates, and features.
• Lead Aspire’s programmatic SEO initiatives and guide the implementation of scalable landing pages.
• Establish SEO KPIs and reporting frameworks to track impact.

About the Role

The Senior SEO Manager will lead a growing team of SEO specialists, including content SEO and technical SEO across Singapore and Hong Kong. This role involves close collaboration with Product, Content, and Product Marketing teams. You will report to Aspire’s Director of Growth Marketing (based in Singapore) and work alongside Brand, Product Marketing, and the VP Marketing to craft frameworks and SEO roadmaps for scalable long-term organic growth. This is a hybrid role requiring both hands-on execution and strategic thinking.

Application Instructions

[Not Specified]