Senior Sales Manager (Italian, Hotels/Media) at Sojern

Italy

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Hospitality, Hotels, TravelIndustries

Requirements

5+ years of sales experience with proven track record in business development, preferably in digital marketing or hospitality, backed by industry contacts
Bilingual proficiency in Italian and English; any other European language is a strong plus
Solid understanding of latest advertising trends, channels, and best practices, with hands-on experience selling media solutions to hotels
Familiarity with hospitality sector through marketing or distribution, to understand hotel-specific challenges and opportunities
Proven ability to identify and nurture prospects, maintaining a robust and diversified pipeline
Demonstrated track record of meeting or exceeding targets using data-driven strategies
Collaborative spirit and willingness to work cross-functionally

Responsibilities

Develop and grow a high-value pipeline by owning and expanding a portfolio of independent and regional chain hotel clients across Italy, leveraging Sojern’s full range of advertising solutions (SEM, Metasearch, Email, Social, Display, Native, and Video), managing the entire sales funnel from prospecting through close, and executing targeted strategies for Pay on the Stay (PoTS) and CPM (Managed) campaigns
Consistently meet and exceed new-win targets while focusing on revenue impact and overall revenue goals
Design compelling pitches using insights to highlight Sojern’s value proposition, educating hotel partners on driving direct bookings, brand visibility, and measurable ROI
Collaborate with regional booking engines and other partners to uncover new client opportunities, and present at workshops, seminars, and industry events
Maintain thorough and up-to-date records of all sales activities, opportunities, and client interactions using advanced reporting and dashboards
Work closely with Onboarding, CSM teams, Marketing/PR, Product, and other regional sales teams to share best practices and ensure cross-functional collaboration
Travel regionally for client meetings, industry events, and trade shows to build relationships and stay informed about market developments
Maintain up-to-date knowledge of latest ad tech innovations, programmatic tools, and hospitality marketing practices to enhance sales pitches and promote improvement

Skills

Key technologies and capabilities for this role

SEMMetasearchEmailSocialDisplayNative AdvertisingVideoPoTSCPMProspectingConsultative SellingSales Pipeline Management

Questions & Answers

Common questions about this position

What sales experience is required for this Senior Sales Manager role?

The role requires 5+ years of sales experience with a proven track record in business development, preferably within digital marketing.

Is this a remote position or does it require travel?

The role requires regional travel for client meetings, industry events, and trade shows, but no specific office location or remote policy is detailed.

What are the main responsibilities of this position?

You will develop and grow a high-value pipeline of hotel clients across Italy, sell Pay on the Stay (PoTS) and CPM campaigns, meet sales targets, design pitches, collaborate with teams, and maintain sales records.

What salary or compensation does this role offer?

This information is not specified in the job description.

What makes a strong candidate for this Senior Sales Manager position?

A highly driven self-starter with a hunter mindset, deep knowledge of digital advertising, advanced prospecting skills, consultative selling techniques, and experience understanding hotel marketing needs stands out.

Sojern

Travel marketing platform using AI insights

About Sojern

Sojern operates a marketing platform specifically designed for the travel industry, utilizing artificial intelligence and data science to help businesses understand traveler behavior. The platform serves clients such as hotels, airlines, and tourist attractions by providing insights that enable them to identify and reach their target customers effectively. Sojern's tools allow businesses to deliver tailored marketing messages across multiple channels, enhancing customer engagement and optimizing marketing performance to maximize their budgets. Additionally, Sojern offers features like customizable in-stay surveys and automated messaging to improve the guest experience and support overburdened staff. The company's goal is to empower travel businesses with deeper insights and more effective marketing strategies.

San Francisco, CaliforniaHeadquarters

2007Year Founded

$159MTotal Funding

SERIES_DCompany Stage

Data & Analytics, AI & Machine LearningIndustries

201-500Employees

Benefits

Health Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

401(k) Company Match

401(k) Retirement Plan

Flexible Work Hours

Remote Work Options

Stock Options

Unlimited Paid Time Off

Paid Parental Leave

Wellness Program

Mental Health Support

Professional Development Budget

Conference Attendance Budget

Home Office Stipend

Phone/Internet Stipend

Company Equity

Risks

Agentic AI could disrupt traditional digital marketing strategies, impacting Sojern's model.

Regulatory challenges may arise from expanding guest experience solutions to Europe.

Increased competition from other platforms leveraging Cloudbeds and Oracle partnerships.

Differentiation

Sojern leverages AI to provide insights into traveler behavior for targeted marketing.

The platform integrates with Cloudbeds and Oracle for enhanced accuracy and tracking.

Sojern's Guest Experience Solutions improve guest satisfaction and operational efficiency.

Upsides

AI-driven personalization in travel marketing is gaining traction, enhancing customer engagement.

Integration with Oracle Cloud Marketplace expands Sojern's reach and capabilities.

Expansion of guest experience solutions to Europe opens new market opportunities.

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