Thanx

Senior Product Marketing Manager

Canada

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Food-Service, Customer Loyalty, Marketing TechnologyIndustries

Requirements

Candidates should possess a strategic mindset and the ability to fully own and execute at any level of detail, demonstrating a scientific approach to learning and asking questions, and a strong work ethic with an innate desire to challenge the status quo. They should be comfortable working in a cross-functional capacity within a fast-paced, often ambiguous, start-up environment and possess a natural ability to build relationships and influence others without direct authority.

Responsibilities

The Senior Product Marketing Manager will be responsible for gathering and analyzing market and competitive intelligence, supporting a wide range of activities across the marketing funnel with a focus on product marketing, and reporting to the VP of Marketing while working closely with sales, product management, and customer success. They will also play a critical role in the growth of a fast-paced startup and make a direct impact on a rapidly changing industry, advocating for existing and future customers, and solving problems at any level.

Skills

GTM strategy
Product marketing
Customer engagement
Lifecycle marketing
CRM tools
Data analysis
Cross-functional collaboration

Thanx

Customer engagement and loyalty solutions provider

About Thanx

Thanx offers customer engagement and loyalty solutions for restaurants and retailers through its CRM platform. The platform collects data from customer interactions, allowing businesses to create detailed profiles and run personalized marketing campaigns easily. Thanx stands out by providing unique rewards and experiences tailored to individual customers, enhancing their overall experience. The goal of Thanx is to help businesses build long-term relationships with their customers to increase retention and revenue.

Key Metrics

San Francisco, CaliforniaHeadquarters
2011Year Founded
$22.5MTotal Funding
SERIES_BCompany Stage
Consumer Software, Enterprise Software, AI & Machine LearningIndustries
51-200Employees

Benefits

Remote Work Options

Risks

Emerging CRM platforms offer similar features at lower costs.
Consumer privacy concerns may limit data-driven personalization effectiveness.
Economic downturns could reduce spending on CRM and loyalty solutions.

Differentiation

Thanx integrates with credit card networks for accurate purchase data.
The platform offers AI-driven personalized marketing and loyalty solutions.
Thanx provides infinitely customizable branded apps for businesses.

Upsides

Growing demand for AI-driven personalization boosts Thanx's market potential.
Partnerships with Qu and Bite enhance guest engagement strategies.
Stored value features encourage repeat purchases and customer loyalty.

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