[Remote] Solutions Marketing Manager at Cohere

Toronto, Ontario, Canada

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

5+ years of product marketing experience in Enterprise software and SaaS
Deep understanding of large enterprises and their unique challenges
High level of technical acumen and understanding of complex technologies
Experience with LLMs and RAG
Strong interpersonal skills with a strong sense of conviction and diplomacy
Strong communication skills, verbal and written
Strong sense of ownership

Responsibilities

Develop and execute marketing strategies for AI products to drive product adoption and business growth
Lead the strategy and go-to-market for product positioning and competitive differentiation
Collaborate with cross-functional teams to ensure successful execution of all marketing initiatives
Optimize marketing strategies, manage product launches, and develop sales enablement materials
Work with internal and external stakeholders to drive product innovation
Execute on marketing campaigns, promotions, content marketing initiatives, and build sales trainings/collateral
Ensure consistency in brand voice and tone across all content
Oversee strategic product launches from beta thru GA, ensuring targets are met
Enable sales teams at all levels on Cohere’s value proposition and messaging
Conduct competitive analysis to inform product development, pricing, and marketing activities

Cohere

Provides NLP tools and LLMs via API

About Cohere

Cohere provides advanced Natural Language Processing (NLP) tools and Large Language Models (LLMs) through a user-friendly API. Their services cater to a wide range of clients, including businesses that want to improve their content generation, summarization, and search functions. Cohere's business model focuses on offering scalable and affordable generative AI tools, generating revenue by granting API access to pre-trained models that can handle tasks like text classification, sentiment analysis, and semantic search in multiple languages. The platform is customizable, enabling businesses to create smarter and faster solutions. With multilingual support, Cohere effectively addresses language barriers, making it suitable for international use.

Toronto, CanadaHeadquarters

2019Year Founded

$914.4MTotal Funding

SERIES_DCompany Stage

AI & Machine LearningIndustries

501-1,000Employees

Risks

Competitors like Google and Microsoft may overshadow Cohere with seamless enterprise system integration.

Reliance on Nvidia chips poses risks if supply chain issues arise or strategic focus shifts.

High cost of AI data center could strain financial resources if government funding is delayed.

Differentiation

Cohere's North platform outperforms Microsoft Copilot and Google Vertex AI in enterprise functions.

Rerank 3.5 model processes queries in over 100 languages, enhancing multilingual search capabilities.

Command R7B model excels in RAG, math, and coding, outperforming competitors like Google's Gemma.

Upsides

Cohere's AI data center project positions it as a key player in Canadian AI.

North platform offers secure AI deployment for regulated industries, enhancing privacy-focused enterprise solutions.

Cohere's multilingual support breaks language barriers, expanding its global market reach.

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