Responsibilities

The Senior Product Marketing Manager will partner with the Product and Sales Teams to own and refine product messaging, value proposition, and positioning of the PracticeOS platform, create and manage sales enablement materials and training, help develop a deep understanding of the buyer persona through research and insights, strategize and execute content and campaign strategies centered on go-to-market strategy and firm buying needs, develop and socialize launch plans, implement a customer marketing strategy including gathering references and testimonials, provide reporting on the PracticeOS platform, and monitor performance to address gaps.