Senior Product Manager at Autotrader.ca

Ontario, Canada

Autotrader.ca Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Automotive, Technology, SoftwareIndustries

Requirements

  • 5+ years of product management experience in SaaS, digital platforms, or customer-facing products
  • Proven track record of setting strategy and delivering high-impact products end-to-end
  • Strong stakeholder management and influencing skills across technical and business teams
  • Excellent analytical skills — able to connect insights from data, research, and market trends
  • Experience navigating complex product decisions and aligning cross-functional teams
  • Exceptional communication skills to simplify and present complex concepts
  • Growth mindset with passion for mentoring and developing others
  • Nice to Have
  • Familiarity with product growth strategies (conversion, engagement, retention)
  • Knowledge of analytics, experimentation tools, and modern PM toolkits
  • Hands-on experience with ads and/or e-commerce platforms, focusing on driving user acquisition
  • Hands-on experience with using a CRM tool

Responsibilities

  • Own the strategy, roadmap, and lifecycle of a major product or customer experience
  • Define long-term vision, balancing customer needs, business goals, and technical feasibility
  • Partner with design, engineering, data, sales, and marketing to deliver measurable outcomes
  • Lead roadmap planning, prioritization, and stakeholder alignment across the business
  • Drive experiments and innovation through research, testing, and iteration
  • Serve as the voice of the customer, ensuring experiences delight and drive adoption
  • Mentor and coach Product Managers and team members, raising the bar across the org
  • Clearly communicate product vision, strategy, and impact to executives and partners

Skills

Product Strategy
Roadmap Planning
Stakeholder Alignment
Customer Research
A/B Testing
Cross-Functional Collaboration
Prioritization
Product Lifecycle Management

Autotrader.ca

Digital solutions for used car dealers

About Autotrader.ca

Trader.ca operates in the automotive industry, focusing on the used car market by providing digital solutions for car dealers. Their products include marketplace listings, web solutions, web traffic analytics, inventory management, and conversion tools, all aimed at helping dealers improve their online presence and streamline operations. Unlike many competitors, Trader.ca emphasizes simplicity in its offerings, allowing dealers to focus on sales without being overwhelmed by complex tools. The company uses a subscription-based model for its services and also generates revenue through advertising and premium listings on its marketplace, autoTRADER.ca. Trader.ca's goal is to support car dealers in increasing their sales and managing their inventory effectively while providing extensive customer service and resources.

Toronto, CanadaHeadquarters
1975Year Founded
ACQUISITIONCompany Stage
Automotive & Transportation, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Employee and Family Assistance Program
Gym Membership
Wellness Program
Conference Attendance Budget
Professional Development Budget
401(k) Company Match
Performance Bonus

Risks

Increased competition from AutoScout24's expanded services pressures Trader.ca to innovate.
AutoScout24's acquisition may lead to strategic shifts disrupting Trader.ca's operations.
Potential sale by Thoma Bravo could create uncertainty affecting morale and retention.

Differentiation

Trader.ca offers a comprehensive suite of digital solutions for car dealers.
The company emphasizes simplicity and effectiveness in its digital tools.
Trader.ca provides extensive customer service and product support resources.

Upsides

AI-driven personalization can enhance user experience and increase engagement.
AR integration allows users to visualize vehicles, improving satisfaction and reducing returns.
Subscription-based car ownership models align with Trader.ca's service model, offering expansion opportunities.

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