[Remote] Senior Performance Marketing Manager at Fictiv

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Manufacturing, Supply ChainIndustries

Requirements

Deep expertise in performance media, experimentation, and data-driven optimization
Full-funnel digital marketer experience
Experience with paid campaigns across Google, LinkedIn, Bing, Reddit, YouTube, Meta, and emerging platforms
Experience with attribution modeling and reporting
Experience collaborating with RevOps, sales, product marketing, design, and engineering teams

Responsibilities

Own the strategy, performance, and management of paid campaigns across various platforms
Optimize the funnel to improve conversion rates
Drive revenue impact by partnering with RevOps for lead delivery
Experiment with new channels and segment campaigns
Measure and report on performance, providing insights and recommendations
Collaborate cross-functionally to align messaging and targeting
Demonstrate ownership of digital performance media within the first 90 days
Deliver 200+ high-intent leads per month at a competitive CPA within 6 months
Demonstrate full-funnel media impact within 9 months
Achieve a +30% increase in monthly qualified lead volume/cost-per-qualified-lead within twelve months
Maintain CPA < $650 across all channels
Deliver a 20% lift in engagement via coordinated cross-channel targeting
Surface 3+ insights per quarter that improve performance across adjacent channels

Skills

Performance Marketing

Paid Media

Digital Marketing

Experimentation

Data-Driven Optimization

Full-Funnel Marketing

Revenue Generation

Fictiv

Digital platform for custom parts sourcing

About Fictiv

Fictiv simplifies the sourcing of custom-manufactured parts for businesses across various industries, such as automotive and robotics. The platform connects clients with a global network of vetted manufacturing partners, allowing for low-volume production without the need for expensive tooling. Clients can receive instant quotes, have their parts analyzed for manufacturability, and get real-time updates on production status. Additionally, Fictiv offers consultation services where technical experts provide design optimization advice through chat or video calls. This approach makes Fictiv stand out from competitors by streamlining the custom parts procurement process and reducing supply chain risks.

San Francisco, CaliforniaHeadquarters

2013Year Founded

$187.7MTotal Funding

SERIES_ECompany Stage

Consulting, Industrial & ManufacturingIndustries

201-500Employees

Benefits

Free catered lunch, snacks, and drinks

Learning and development stipend

Paid parental leave

Equity options

Wellness stipend

Paid volunteer days

Risks

New tariffs on imports could increase costs and disrupt Fictiv's supply chain.

Soft robotics market growth may intensify competition in custom parts manufacturing.

Expansion into Mexico may face challenges from regional political and economic instability.

Differentiation

Fictiv's OS streamlines custom manufacturing from quote to delivery efficiently.

Global network allows Fictiv to offer low-volume manufacturing without expensive tooling.

Fictiv's AI-powered platform provides instant quotes and manufacturability analysis.

Upsides

Expansion into Mexico enhances supply chain resilience and competitive pricing.

Integration of Carbon DLS technology boosts high-performance additive manufacturing capabilities.

Growing demand for low-volume custom manufacturing solutions benefits Fictiv's business model.

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