Senior Manager, USG Marketing (Intel Community) at Maxar Technologies

Herndon, Virginia, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Government, Intelligence, DefenseIndustries

Requirements

Must be a US Citizen
Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred
Minimum 5 years of experience in government marketing or a similar industry
Minimum of 3 years of leadership experience managing teams responsible for strategic planning, business development, or client management
Ability to put together a comprehensive strategic marketing plan aligning to its business pipeline and strategic growth plan
Excellent writing and communication skills
Strong understanding of the U.S. government market landscape, with experience in both digital and traditional marketing channels
Ability to travel 15-20% of the time

Responsibilities

Develop and implement strategic marketing goals and research initiatives with clear objectives, reviewing competitor content and strategies to inform effective marketing approaches
Design, execute, and manage comprehensive marketing campaigns, including programs, technical assistance, and resource materials
Establish and promote Maxar’s clients and executives as subject matter experts within their target government markets through targeted marketing campaigns
Lead and develop the Government Marketing team, building and budgeting projects to ensure timely and budget-friendly delivery against agreed objectives
Drive strategic alignment across multiple account teams and projects by attending regularly scheduled calls and meetings and managing prioritization and progress of work and projects
Foster collaboration and consistency across account teams and projects by communicating regularly with colleagues and ensuring aligned marketing strategy and knowledge dissemination
Conduct high-level market research and analysis, reporting findings to executive management and demonstrating progress and impact of marketing efforts
Oversee the development of diverse marketing content, including marketing brochures, event support, sales demonstrations, infographics, traditional and digital advertising, and more
Develop a deep understanding of each client’s business and competitive landscape, and actively contribute to client meetings and discussions

Skills

Key technologies and capabilities for this role

Marketing StrategyCampaign ManagementContent MarketingEarned MediaDigital MarketingMarket ResearchCompetitor AnalysisTeam LeadershipBudget ManagementEvent Management

Questions & Answers

Common questions about this position

What experience is required for the Senior Manager, USG Marketing role?

Candidates must have a minimum of 5 years of experience in government marketing or a similar industry, including at least 3 years of leadership experience managing teams responsible for strategic planning, business development, or client management. A Bachelor's degree in Marketing, Communications, or a related field is required, with an advanced degree preferred. US citizenship is mandatory.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What does the team structure look like for this position?

The role involves leading and developing the Government Marketing team and reporting to the VP, USG Strategic Communications.

What makes a strong candidate for this Senior Manager role?

A strong candidate will have proven ability to develop comprehensive strategic marketing plans aligned to business pipelines and growth goals, excellent writing and communication skills, and a strong understanding of the U.S. government market.

Maxar Technologies

Earth intelligence and space infrastructure solutions

About Maxar Technologies

Maxar Technologies specializes in Earth intelligence and space infrastructure, providing essential solutions for both government and commercial clients. The company offers services that help clients monitor and understand changes on our planet, including global broadband communications and advanced capabilities for space exploration. Maxar utilizes its extensive experience and commercial technology to deliver solutions that are fast, scalable, and cost-effective. Unlike many competitors, Maxar focuses on delivering precise and reliable data that supports informed decision-making and strategic planning. The company's goal is to generate value through contracts and partnerships, ensuring clients have the information they need to navigate complex global challenges.

Richmond Hill, CanadaHeadquarters

1957Year Founded

$58.1MTotal Funding

IPOCompany Stage

Data & Analytics, Government & Public Sector, AerospaceIndustries

1,001-5,000Employees

Risks

Data breach could lead to reputational damage and legal liabilities.

Layoffs may impact operational efficiency and employee morale.

GPS-free navigation development may face technical challenges and high costs.

Differentiation

Maxar specializes in complete space solutions and geospatial intelligence.

The company leverages decades of mission expertise for high-value solutions.

Maxar offers GPS-free navigation using 3D maps for drones and airplanes.

Upsides

Partnership with Satellogic enhances defense monitoring capabilities.

Divestment of WeatherDesk allows focus on core space infrastructure.

Global availability on SkyWatch platform boosts satellite imagery accessibility.

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