Senior Lifecycle Operations Manager at Adobe

San Jose, California, United States

Adobe Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, MarketingIndustries

Requirements

  • Experience in email or performance marketing with an emphasis on business operations, personalization, and experimentation
  • Strong background in analyzing and improving business processes to enhance efficiency, productivity, and overall performance
  • Previous Marketing or Business Operations experience preferred, with proven project management experience
  • Meticulous organization, attention to detail with a passion for operational excellence
  • Extensive knowledge of industry standards and effective processes for email marketing, including creative development, audience segmentation, and end-to-end execution
  • Passionate about solving complex system or process-based problems, with opinions and recommendations on how to improve and elevate performance
  • Solid understanding of process improvement methodologies, such as Lean, Six Sigma, SAFe, or Kaizen
  • Workfront expert level abilities (certification a plus)
  • Good understanding of program management platforms and communication tools (Workfront, Planner, M365)
  • Familiarity with and regular use of Adobe's products strongly preferred
  • Proven experience, MBA or BA/BS degree
  • Excellent analytical skills
  • Deep understanding of process improvement methodologies such as Lean, Six Sigma, SAFe, and Kaizen
  • Ability to communicate effectively with all levels of the organization
  • Expert user of email marketing tools

Responsibilities

  • Assess current Lifecycle Marketing processes and workflows, identify areas for optimization, and build a robust multi-quarter roadmap of initiatives driving measurable impact
  • Lead the execution of the optimization roadmap across end-to-end marketing operations, ensuring clear and effective communication of progress and impact to practitioners, engineering teams, and senior leadership, tailoring the message to the appropriate level for each audience
  • Collaborate with engineering teams to define technology requirements that optimize processes and develop workflows when supporting new technology
  • Drive process training and adoption; develop supporting training materials, standard operating procedures (SOPs), and other documentation needed
  • Onboard teams on new processes ensuring that new ways of working are implemented effectively
  • Develop a measurement framework to benchmark and track adoption, ongoing usage, and efficiency gains
  • Be an expert user of email marketing tools and provide guidance, recommend, and educate team members on usage of the right tools based on their needs
  • Optimize existing processes and create new processes as emerging technologies are integrated into workflows
  • Collaborate with regional partners to ensure alignment and facilitate the successful adoption of processes

Skills

Key technologies and capabilities for this role

Process ImprovementLeanSix SigmaSAFeKaizenLifecycle MarketingOperations ManagementWorkflow OptimizationAnalytical SkillsRoadmap Development

Questions & Answers

Common questions about this position

What experience is required for the Senior Lifecycle Operations Manager role?

Candidates need experience in email or performance marketing with an emphasis on business operations, personalization, and experimentation, plus a strong background in analyzing and improving business processes. Excellent analytical skills and knowledge of process improvement methodologies such as Lean, Six Sigma, SAFe, and Kaizen are also required.

What are the main responsibilities of this position?

The role involves assessing current processes, building optimization roadmaps, leading execution, collaborating with engineering teams, driving process training and adoption, and serving as an expert user of email marketing tools.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What does Adobe's company culture emphasize?

Adobe is committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity, valuing new ideas from everywhere in the organization.

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters
1994Year Founded
$668.9MTotal Funding
IPOCompany Stage
Consumer Software, Enterprise Software, DesignIndustries
10,001+Employees

Benefits

Company Equity
401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.
Open-source alternatives may attract users away from Adobe's subscription model.
Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.
Adobe's subscription model includes special pricing for students, teachers, and businesses.
Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.
Remote work boosts demand for Adobe's cloud-based document management solutions.
AR's popularity in marketing benefits Adobe's 3D and AR tools.

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