Senior Director, B2C Membership Revenue at Chief

New York, New York, United States

Chief Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Professional Networking, Executive Leadership, SaaSIndustries

Requirements

  • Dynamic, data-driven, and mission-aligned sales leader
  • Experience leading and inspiring a sales team focused on converting prospects into engaged members
  • Ability to refine processes, coach performance, and drive measurable results (e.g., ARR growth, booking and close rates)
  • Expertise in strategy and execution for sales processes
  • Strong partnership skills with Marketing, Product, and Member Experience teams
  • Ability to translate high-level revenue goals into actionable sales plans aligned with brand, mission, and growth strategy

Responsibilities

  • Own and execute the sales strategy for B2C membership growth, including designing scalable sales motions, optimizing conversions, and ensuring high-quality experiences for prospective members
  • Lead new member acquisition through a high-touch, insight-driven process that converts qualified leads into engaged members
  • Own the end-to-end sales process—from first conversation through membership activation—ensuring alignment with brand voice and member value proposition
  • Be accountable for key KPIs, including new ARR, booking, and close rates, driving measurable business impact
  • Partner with the CMO and leadership team to translate revenue goals into actionable sales plans
  • Collaborate with Marketing leadership on aligning sales and marketing strategies, re-engagement efforts, and winback campaigns
  • Partner with Member Experience leaders to uncover growth opportunities, attend and host events with acquisition potential, and ensure seamless experiences for prospects

Skills

sales leadership
revenue growth
team management
data-driven decision making
B2C sales
membership sales
executive networking

Chief

Subscription-based networking for women executives

About Chief

Chief.com is a membership network designed specifically for women in executive leadership positions. It provides a platform where senior executives can connect, share knowledge, and expand their professional networks. Members can create a personal board of advisors, gaining insights and advice to enhance their leadership skills. The platform also offers access to business experts and exclusive programming aimed at professional development. Chief.com differentiates itself from competitors by focusing on the unique needs of women leaders and emphasizing Diversity, Equity, and Inclusion (DEI) in its operations. The company's goal is to empower women executives by providing them with valuable resources and connections that support their growth and success in leadership roles.

New York City, New YorkHeadquarters
2019Year Founded
$136.2MTotal Funding
SERIES_BCompany Stage
Social Impact, EducationIndustries
5,001-10,000Employees

Risks

Increased competition from platforms like TheLi.st and Ellevate Network.
Economic downturns may reduce spending on professional memberships.
Recent layoffs may indicate financial pressures affecting service delivery.

Differentiation

Chief is the largest community of senior women executives in the U.S.
Chief offers personalized executive coaching, both one-on-one and in peer groups.
Chief's commitment to DEI is a core aspect of its operations and offerings.

Upsides

Growing interest in DEI aligns with Chief's commitment to diversity and inclusion.
Hybrid work models increase demand for Chief's digital networking platform.
Recognition of women leaders provides opportunities for Chief to highlight its members.

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