Senior Marketing Analyst (Remote, United States)
The Zebra- Full Time
- Mid-level (3 to 4 years), Senior (5 to 8 years)
Candidates should have extensive experience with B2B marketing analytics, including paid acquisition and attribution, and familiarity with related tools. Proficiency in writing sophisticated SQL with a preference for well-architected data models and optimized query performance is required. Candidates should also be proficient with at least one visualization and business intelligence platform such as Tableau, Looker, or Mode. Strong verbal and communication skills are essential, along with the ability to expedite projects and handle ambiguous exploratory analysis. Experience as a technical lead or manager is a plus.
The Senior Data Analyst will apply various analytics methods to gain insights into marketing, including multi-touch attribution modeling and paid media ROI analytics. They will consolidate diverse findings into compelling narratives and advocate for data-informed decisions by partnering with key stakeholders. The analyst will identify and implement improvements within the Data team, contribute to team collaboration, and mentor others.
Facilitates global digital payments and rewards