Clio

Senior Content Marketing Manager

England, United Kingdom

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Legal Technology, Legal Services, Legal SoftwareIndustries

Requirements

The Senior Content Marketing Manager should possess a proven ability to create exceptional content, including social content, blogs, whitepapers, infographics, webinars, and more, with a focus on enterprise buyers. They require strong writing and strategic skills, the ability to distill complex insights from subject matter experts into clear narratives, and experience navigating the challenges of creating authority-building content in the SaaS space. Additionally, they should have experience working with internal teams, customers, and data to extract valuable insights and a willingness to manage resources and scale the content function.

Responsibilities

As the Senior Content Marketing Manager, you will lead and deliver a content strategy aligned to business goals, build authority with exceptional content such as benchmark reports and whitepapers, extract insight from subject matter experts, contribute to ongoing content needs like customer interviews and newsletters, manage resources and scale the function, improve process and workflow, and measure and optimize content performance to guide improvements.

Skills

Content Strategy
Content Creation
Writing
Narrative Development
Audience Engagement
Brand Positioning
Subject Matter Simplification

Clio

Legal practice management software provider

About Clio

Clio provides legal practice management software that helps law firms operate more efficiently. Its two main products, Clio Grow and Clio Manage, serve different purposes: Clio Grow enhances the client intake process and engagement, while Clio Manage allows firms to organize tasks, manage cases, handle documents, and process payments in one platform. Clio caters to a diverse clientele, from solo practitioners to large firms, and operates on a subscription model, charging users monthly or annually for access to its software. The goal of Clio is to improve the efficiency of legal practices and reduce administrative burdens, ultimately supporting their growth.

Burnaby, CanadaHeadquarters
2008Year Founded
$1,279.9MTotal Funding
SERIES_FCompany Stage
LegalIndustries
1,001-5,000Employees

Benefits

Company equity
401k
Parental leave options and stipend
Flexible paid time off
Stipend to support WFH
Various wellness benefitsand programs

Risks

Emerging AI-driven legal tech startups could challenge Clio's market share.
Staying private may limit Clio's access to public market capital.
Significant investment in AI and expansion may strain Clio's resources.

Differentiation

Clio offers a comprehensive suite for law firm management, including client intake and payments.
Clio's products, Clio Grow and Clio Manage, streamline operations for legal professionals.
Clio's cloud-based platform supports solo practitioners and large law firms alike.

Upsides

Clio raised $900M in 2024, marking the largest Canadian software funding round.
Clio plans to enhance AI capabilities and expand into international markets.
Clio's subscription model generates $200M in annual recurring revenue.

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