Senior Account Manager - Advertising at Pattern

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Ecommerce, Advertising, Digital MarketingIndustries

Requirements

Minimum of 4+ years’ experience in a hands-on Search Engine Marketing role, preferably within an agency
2:1/1st degree or above
Excellent verbal and written communication skills
Experience executing campaigns across SEM (including AdWords, Amazon sponsored Ads)
Experience executing remarketing, prospecting and paid social campaigns (bonus)
Excellent attention to detail
Analytical with an eye for insights
Proficient in Excel, PowerPoint, Google Analytics and data interpretation
Experience working with retail/ecommerce clients (desirable)

Responsibilities

Hands-on execution and optimisation of SEM accounts
Test, scale and optimise campaigns in Amazon Ads and other retail media and other channels including but not limited to Google Ads, Meta, Instagram and Tiktok Ads and Affiliates
Analyse and optimise existing campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting and any other optimisation required to drive revenue and sales
Ongoing management of monthly budgets across client accounts
Communicating with clients via email, calls and face to face meetings to provide insights
Identify insights and opportunities that feed into development of strategies which meet client expectations and growth targets
Daily reporting and monitoring of campaigns to ensure revenue and sales objectives are met
Deliver weekly, monthly, yearly reporting in line with Pattern’s reporting framework
Competitor analysis
Work closely with the SEO and Analytics teams to drive integrated strategy and insights
Provide specialist SEM advice to Pattern team and feeding into consulting projects as required

Skills

Amazon Ads

Google Ads

Meta Ads

Instagram Ads

TikTok Ads

Affiliates

SEM

Keyword Research

Negative Keywords

Bid Adjustments

Ad Copywriting

Audience Targeting

Campaign Optimization

Budget Management

Reporting

Competitor Analysis

Pattern

Ecommerce acceleration and competitive analysis

About Pattern

Pattern.com focuses on ecommerce acceleration, particularly on Amazon, by providing a free digital shelf management software that analyzes data from millions of searches and products. This tool uses machine learning to give brands insights into their competition, helping them optimize their product listings. Unlike competitors, Pattern.com offers both free tools and premium services, including market insights and consultancy, to help brands grow on Amazon. The company's goal is to empower brands to enhance their visibility and sales on one of the largest online marketplaces.

Lehi, UtahHeadquarters

2013Year Founded

$269.4MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Data & Analytics, Consulting, Consumer GoodsIndustries

1,001-5,000Employees