Sales Consultant - NIQ Consumer Panel Services at Nielsen

Oxford, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

FMCG, Market ResearchIndustries

Requirements

Strong knowledge, experience and enthusiasm for consumer or shopper panel datasets, ideally within the FMCG industry
Proven success in acquiring new clients and managing engagement strategies
Strong ability to manage pipelines and forecast revenue accurately
Excellent communication and collaboration abilities, especially in a matrix environment. Great presentation skills
Experience or working with, or within, FMCG client insight departments and internal customers
Proficient in project management, strategic planning, and thinking
Keen business sense and experience in contract negotiations
Expert ability to influence and negotiate, with a track record of successfully overcoming barriers and challenges
Strong skills in developing and maintaining senior client relationships and excellent organizational skills

Responsibilities

Driving New Client Acquisition: Lead the commercial strategy, outreach, positioning and pitching efforts to acquire new contracted consumer panel clients within specific FMCG industry verticals. This includes developing commercial pitch materials, revenue forecasting, and aligning with broader new business functions to manage client pitch processes towards successful outcomes
Pipeline Management & Forecasting: Build and manage a healthy pipeline of opportunities (ad-hoc and contractual), accurately forecast revenue using appropriate finance tools (including Microsoft Dynamics) and ensure timely documentation for billing. Support the wider Consumer Panel Services team with proposals for broader portfolio opportunities as needed
Matrix Working: Collaborate across the organization to achieve successes. Collaborate with the Customer Success team and key Commercial teams alongside Operations and Product to ensure our Consumer Panel Services potential is fully realised. Support both existing and potential clients within your industry verticals in understanding the value and application of our Consumer Panel solutions
Business Performance: Take accountability for specific manufacturer verticals' Consumer Panel revenue targets while contributing to the broader Consumer Panel UK NIQ revenue and profit targets. Actively participate in decision-making processes and maintain high visibility across all functions to support the effective operation of the organization

Skills

Sales

New Business Development

Pipeline Management

Revenue Forecasting

Microsoft Dynamics

Client Pitching

FMCG

Commercial Strategy

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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