Program Manager, Digital Success at WalkMe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SaaS, Enterprise SoftwareIndustries

Requirements

5+ years of experience in Digital Transformation, Lifecycle Marketing, or Digital/Tech Touch Customer Engagement
Proven ability to design and execute scalable programs that drive measurable impact
Experience with automation and engagement tools (e.g., Gainsight, Outreach, Pardot, Marketo, or similar)
A customer-first mindset and passion for creating seamless, data-informed experiences
Proven ability to translate strategy into actionable roadmaps and deliver programs that drive measurable business outcomes
Strong understanding of change management principles, digital adoption, and organizational enablement
Excellent project management and communication skills — able to engage technical and business audiences alike

Responsibilities

Lead digital transformation initiatives across Scaled Customer Success and cross-functional teams, from strategy through execution and value realization
Design and manage program frameworks, playbooks, and governance models to ensure consistency, transparency, and measurable outcomes
Partner with CS Operations, Product, CX and Marketing to identify and implement tools and workflows that improve scalability and performance
Manage Tech Touch accounts — supporting tech touch accounts and developing processes, playbooks to ensure these customers receive proactive, scalable engagement
Plan and facilitate digital engagement programs such as webinars and Office Hours to educate, support, and connect customers at scale
Collaborate closely with change management and enablement teams to drive adoption of new processes and technologies
Define and track program success metrics (e.g., efficiency gains, automation impact, customer adoption)
Coordinate program timelines, resources, and communication plans to ensure alignment and delivery
Use data and analytics to assess performance, uncover opportunities, and inform continuous improvement
Stay informed on emerging trends in digital transformation, automation, and AI tools to bring innovative solutions into the organization

Skills

Key technologies and capabilities for this role

Program ManagementDigital TransformationCustomer SuccessCross-Functional CollaborationStrategic ExecutionGovernance ModelsPlaybook DevelopmentWorkflow OptimizationCS OperationsStakeholder Management

Questions & Answers

Common questions about this position

What experience is required for the Program Manager, Digital Success role?

Candidates need 5+ years of experience in Digital Transformation, Lifecycle Marketing, or Digital/Tech Touch.

What are the main responsibilities in this role?

The role involves leading digital transformation initiatives, designing program frameworks, partnering with teams like CS Operations and Product, managing Tech Touch accounts, and tracking success metrics.

Is this position remote or office-based?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What kind of candidate succeeds in this Program Manager role?

A proactive leader with experience in digital transformation who thrives in fast-paced environments, enjoys solving complex problems, and has a passion for driving organizational change through innovation and technology.

WalkMe

Digital adoption platform for user guidance

About WalkMe

WalkMe specializes in Digital Adoption Platforms (DAP) that enhance user experiences for employees and customers. The platform works by overlaying visual cues and personalized content on websites or enterprise software, which helps users with onboarding, training, and provides real-time contextual guidance. This approach allows users to navigate complex systems more easily and efficiently. Unlike many competitors, WalkMe focuses on continuous support and updates through a subscription-based model, ensuring that clients receive ongoing assistance. The main goal of WalkMe is to improve enterprise productivity and user engagement by facilitating effective digital adoption in the workplace.

San Francisco, CaliforniaHeadquarters

2011Year Founded

$299.1MTotal Funding

IPOCompany Stage

Enterprise Software, AI & Machine LearningIndustries

1,001-5,000Employees

Benefits

Comprehensive Health Care Coverage for Medical, Dental, and Vision for our Employees and Families

401(k) with company matching program

Parental Leave programs

Vacation policy to encourage a healthy work-life balance

WalkMe offices are open during Covid-19 for those who chose to come (vaccines required) with in-person and virtual social activities to promote positive employee engagement

Risks

SAP acquisition may lead to internal restructuring and potential operational disruptions.

Integration with SAP's offerings could face technical challenges, delaying benefits.

Intensifying competition in the digital adoption market could erode WalkMe's market share.

Differentiation

WalkMe offers a code-free platform for digital adoption, simplifying user experiences.

The platform provides real-time contextual guidance, enhancing onboarding and training processes.

WalkMe's subscription model ensures continuous support and updates for enterprise clients.

Upsides

Increased demand for digital adoption platforms boosts WalkMe's market potential post-pandemic.

Strategic partnerships with Cognizant and UST expand WalkMe's reach and capabilities.

WalkMeX, an AI copilot, enhances user engagement with contextual awareness and AI-driven suggestions.

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