[Remote] Product Marketing Manager, Experiment at Amplitude

United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Analytics, SaaSIndustries

Requirements

5+ years of product marketing experience in B2B SaaS, preferably in growth-stage or multi-product environments
Proven success in product marketing or similar role in scaling adoption with enterprise customers
Experience with experimentation products (AB testing, feature experimentation or feature flags) a plus
Strong storytelling skills and ability to translate technical concepts into compelling messaging
Experience working closely with product, demand gen, brand and sales teams
Skilled in customer research, market segmentation, and competitive intelligence
Adept at building sales tools and working with enablement teams
Excellent project management and cross-functional leadership abilities
Hands-on experience with digital analytics and Amplitude a plus
Savvy with AI tools and a desire to readily leverage these tools to scale (preferred)
Familiarity with analytics tools such as Amplitude or similar platforms (preferred)
Solid technical chops and an ability to quickly dive in and learn new technologies (preferred)
Hands-on experience with customers and full-funnel marketing (preferred)

Responsibilities

Develop and own product-level messaging and positioning across products, key personas and use cases
Create and maintain high-impact content and sales enablement assets (e.g., pitch decks, one-pagers, case studies) to support GTM efforts
Partner cross-functionally with product, sales, customer success, and demand gen to align GTM with market needs and buyer journeys
Drive integrated launches and campaigns to maximize impact and drive land and expand
Analyze customer insights, product usage data, and market trends to inform solution development and positioning strategy
Enable sales and partner teams with clear value propositions, competitive differentiation, and use-case-specific messaging
Continuously measure and optimize the effectiveness of solution marketing programs based on pipeline impact, adoption, and field feedback

Skills

Key technologies and capabilities for this role

Product MarketingGo-to-Market StrategyMessagingPositioningContent CreationSales EnablementPitch DecksCase StudiesCross-Functional CollaborationExperimentation Products

Questions & Answers

Common questions about this position

What experience is required for the Product Marketing Manager role?

Candidates need 5+ years of product marketing experience in B2B SaaS, preferably in growth-stage or multi-product environments, plus proven success in scaling adoption with enterprise customers. Experience with experimentation products like A/B testing, feature experimentation, or feature flags is a plus.

What does the company culture at Amplitude emphasize?

Amplitude operates with values of humility, ownership of problems and successes, a growth mindset, and putting customers at the center. They are committed to Diversity, Equity & Inclusion, fostering psychological safety, empathy, and human connection.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Product Marketing Manager position?

A strong candidate has 5+ years in B2B SaaS product marketing, experience scaling enterprise adoption, strong storytelling skills, and ideally familiarity with experimentation products. They thrive in fast-paced, collaborative environments at the intersection of product, sales, and marketing.

Amplitude

Product analytics platform for user behavior

About Amplitude

Amplitude provides tools for product analytics that help businesses understand how users interact with their products. The platform allows companies to track product usage, assess the impact of new features, and analyze user journeys to identify areas for improvement. This helps businesses enhance user experiences and increase customer retention. Amplitude stands out from competitors by offering a subscription-based model with various tiers, allowing clients to choose features that best fit their needs. Additionally, it integrates seamlessly with major platforms like AWS and Segment, making it easier for businesses to use Amplitude alongside their existing systems. The goal of Amplitude is to empower companies to make data-driven decisions that foster growth and optimize their product offerings.

San Francisco, CaliforniaHeadquarters

2012Year Founded

$326.8MTotal Funding

IPOCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Parental Leave

Wellness Stipend

Unlimited PTO

Stock Exercise Window

Risks

Class action lawsuit could harm Amplitude's reputation and financial stability.

Departure of CFO without replacement may lead to financial management challenges.

unitQ GPT's AI-driven analytics platform poses a competitive threat to Amplitude.

Differentiation

Amplitude offers comprehensive product analytics for SaaS, e-commerce, and fintech industries.

The platform integrates with major services like AWS, Braze, and Snowflake for seamless data flow.

Amplitude Academy provides certifications to enhance user skills in data management and analytics.

Upsides

Growing demand for real-time analytics boosts Amplitude's market potential and client base.

Expansion into emerging markets like South Africa increases Amplitude's global footprint.

New tools like Web Experimentation enhance Amplitude's offerings in A/B testing and personalization.

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