Product Marketing Manager, Commercial

Position Overview

• Location Type:
• Job Type: Full-time
• Salary:

Omnidian, Inc. is a fast-growing Series C tech-enabled service company revolutionizing performance assurance for the distributed solar and energy storage industries. Omnidian is building a more sustainable future for the planet through our passionate teams, our innovative technology, and by creating an amazing customer experience. We are headquartered in Seattle, WA.

As a Product Marketing Manager for our Commercial business line, your priority will be developing and delivering go-to-market strategies and impactful content that enables our go-to-market teams and ensure they understand how and when to effectively use enablement content. This role also supports the strategy and touchpoints for our client experience. You will be responsible for content development and training for the Sales team, from updating programs for minor product changes to implementing entirely new product programs and sales approaches and methodologies. As we aggressively scale, you will ensure that we have best-in-class collateral, sales decks, pitchbooks, and onboarding training experiences for all new sales directors and leaders. Reporting to the Director of Product Marketing, you will work closely with Product Marketing, Sales, Client Success, and Marketing leadership to ensure customer-facing teams represent our value proposition and position in the market most effectively and impactfully.

What You'll Do

At Omnidian we believe in trust and autonomy. How you create an impact is ultimately up to you. Here is an outline of some of the things you’ll be doing:

Market and Customer Insights (30%)

• Be Omnidian’s expert on our buyers and their behaviors, identifying market patterns, opportunities, and industry trends.
• Develop and describe customer personas, identify Omnidian’s ideal customer profiles, and use this segmentation and insight to inform product positioning, packaging, and pricing.
• Achieve a deep understanding of the solar and renewable energy industry and Omnidian’s position in the market.
• Work with Product Managers to measure and track TAM/SAM.
• Gather and analyze market data to identify trends, opportunities, and threats, including competitive analysis, market trends, and voice of customer initiatives.

Sales Enablement and Content Development (40%)

• Develop sales pitches, sales decks, and ad-hoc account-based management content.
• Work closely with the Product team to represent value propositions, address and overcome prospect pain points, and position Omnidian as the industry leader.
• Create and maintain best-in-class collateral, sales decks, case studies, and onboarding training experiences for new sales directors and leaders.
• Provide the Commercial Sales team with the tools, resources, and training needed to effectively sell Omnidian’s products to clients.

Client and Customer Experience (30%)

• Identify barriers, objections, and friction points in Omnidian’s onboarding and customer journey, building training and teaching our sales executives to overcome these and create reasonable client expectations.
• Ensure all market-facing materials align with our brand voice and represent Omnidian’s public-facing brand experience.
• Develop messaging and touch points throughout a Commercial client’s journey with Omnidian that show the value of our products and services, including enhanced reporting for clients that provides actionable insights that will positively impact our clients’ bottom lines.

Who You Are

• You possess exceptional executive communication skills, including listening, speaking, writing, and presenting.
• You are an agile innovator, open to experimenting with new methods that impact results.
• You are a strong collaborator with a proven ability to work across teams to get things done, familiar with identifying internal stakeholders, and skilled in communication alignment, getting buy-in, and conflict resolution.
• You excel at time management, designing onboarding or training programs, and developing [content is cut off here].