HER

Product Manager

New York, New York, United States

HER Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
InternshipJob Type
UnknownVisa
Consumer Software, Social ImpactIndustries

Requirements

Candidates should have at least 8 years of experience in consumer mobile product management, preferably within the dating space. A proven track record in developing and executing growth strategies that drive significant user and revenue growth is required, along with strong analytical and problem-solving abilities and a data-driven approach to decision-making.

Responsibilities

The Product Manager will prepare and organize sprint planning in collaboration with the development team and ensure that requirements, user stories, and acceptance criteria are well-defined. They will work closely with engineering and design teams to maintain sprint health, track progress, surface risks, and proactively resolve blockers. Additionally, they will define clear acceptance criteria for user stories, conduct QA testing, and ensure smooth handoff to customer support and marketing for new feature rollouts. Regular updates on sprint progress and serving as a liaison between teams will also be key responsibilities.

Skills

Product Management
Growth Strategy
Data Analysis
Problem-Solving
Jira
Confluence
Asana
LGBTQ+ Community
Marketplace Products
Subscription Products

HER

Dating and social networking app for LGBTQ+

About HER

HER is a dating and social networking app designed for the LGBTQ+ community, focusing on sapphic individuals. It provides a safe and inclusive platform for users to connect and form relationships, with over 14 million users and more than 300 million matches made. The app operates on a freemium model, offering basic features for free and premium subscriptions for enhanced functionalities like profile verification and incognito mode. HER prioritizes user safety and authenticity, making it a trusted choice for queer dating.

Key Metrics

London, United KingdomHeadquarters
2013Year Founded
$1.8MTotal Funding
SEEDCompany Stage
Consumer Software, Consumer GoodsIndustries
51-200Employees

Benefits

Professional Development Budget
Flexible Work Hours

Risks

Increased competition from European apps with unique features may impact HER's user base.
Political Pins could polarize users, affecting engagement and satisfaction.
The freemium model may limit revenue if users don't upgrade to premium features.

Differentiation

HER is specifically designed for LGBTQ+ individuals, focusing on sapphic connections.
The app offers Political Pins, aligning users with shared social and political interests.
HER emphasizes user safety with features like profile verification and incognito mode.

Upsides

HER has facilitated over 300 million matches, showcasing its effectiveness.
The app's freemium model attracts a large user base while offering premium features.
HER's Political Pins feature taps into the trend of value-based dating.

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