Product Designer, Marketing Automation at StackAdapt

United States

StackAdapt Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
AdTech, Marketing Automation, Programmatic AdvertisingIndustries

Requirements

  • 3+ years of end-to-end experience as a Product Designer (visual, interaction, research, and everything in between)
  • A portfolio demonstrating a comprehensive understanding of user problems, the ability to create elegant and effortless solutions out of complexity, as well as storytelling skills; from low-fidelity sketches through to the outcomes achieved
  • An in-depth understanding of design thinking, usability heuristics, inclusive design, design systems, and visual design skills (information design, typography, colour, etc.)
  • Crisp, clear, and effective communication in written and verbal formats, knowing the audience; experience delivering complex software designs and speaking to their successes
  • Empathy for all stakeholders, ability to tactfully defend design decisions and processes, and embracing feedback to continuously improve
  • Proficient in modern product design tools
  • Knowledge of programming technologies
  • Experience with product analytics tools such as Pendo and Fullstory (considered an asset)

Responsibilities

  • Solve complex user problems with well-thought-out, delightful solutions
  • Collaborate with cross-functional teams (Product Managers, Engineers, other StackAdapters) to drive design and product vision and strategy, focusing primarily on one area of the platform with potential opportunities across multiple areas
  • Conduct user research to understand users' needs, translate them into strong user experiences, evaluate design effectiveness, and continually test, iterate, and improve work
  • Visualize ideas and concepts to communicate effectively to internal stakeholders and customers
  • Produce journey maps, wireframes, mockups, prototypes, and other collateral to drive product development efforts
  • Become an expert in ad-tech and programmatic media buying, understanding the competitive landscape, evolving market needs, and relation to StackAdapt's product offering
  • Share work early and often
  • Provide design feedback to, and potentially mentor and coach, other Product Designers across the team

Skills

UX Design
UI Design
User Research
Prototyping
Visual Design
User Testing
Product Design
Wireframing

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Toronto, CanadaHeadquarters
2014Year Founded
$4.2MTotal Funding
SERIES_BCompany Stage
Consumer Software, EntertainmentIndustries
1,001-5,000Employees

Benefits

Health Insurance
Mental Health Support
401(k) Company Match
401(k) Retirement Plan
Paid Vacation
Unlimited Paid Time Off
Remote Work Options
Work-from-home reimbursements
Professional Development Budget
Conference Attendance Budget
Parental Leave
Company Equity
Competitive salary + equity
Flexible Work Hours
Employee Stock Purchase Plan
Wellness Program
Gym Membership

Risks

Emerging DSPs with innovative features may erode StackAdapt's market share.
Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.
Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

Differentiation

StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.
The platform boasts the largest scale for native advertising with 30 integrations.
StackAdapt's Creative Studio optimizes ad content for better performance.

Upsides

StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.
The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.
Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

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