Principal Product Marketing Manager, AI
Hightouch- Full Time
- Senior (5 to 8 years)
Candidates should possess a Bachelor’s degree in a related field, along with a minimum of 7 years of product management experience, with at least 5 years specifically focused on technical product management within a SaaS or conversational AI environment. Strong analytical and strategic thinking skills are essential, alongside the ability to translate complex technical concepts into clear and actionable product requirements. Experience with agile development methodologies and a deep understanding of customer-centric product development are also required.
As the Principal Technical Product Manager, you will develop and articulate a product vision and strategy for Conversational AI, prioritize features based on customer feedback and market research, create and maintain a product roadmap, collaborate with cross-functional teams, champion a user-centric approach to product development, conduct market analysis, engage directly with customers, and collaborate on go-to-market strategies while tracking performance and ensuring alignment with company goals.
Digital customer engagement and communication tools
LivePerson provides businesses with tools to engage with their customers through digital channels. Their main product, LiveEngage, facilitates real-time interactions via live chat, messaging, and AI-driven bots across various platforms like websites, mobile apps, and social media. LivePerson's subscription-based model allows clients to access a suite of tools, including APIs and SDKs, to manage customer interactions and analyze performance. Unlike competitors, LivePerson focuses on enhancing customer experience with features like "click to message" and "click to chat," which enable direct communication from digital platforms. The company's goal is to improve customer service and engagement for businesses, ultimately leading to increased sales and satisfaction.