Principal Product Marketing Manager, AI
HightouchSalary not specified
- Full Time
- Senior (5 to 8 years)
$200,000 – $300,000Compensation
Senior (5 to 8 years)Experience Level
InternshipJob Type
UnknownVisa
Software, Artificial IntelligenceIndustries
Position Overview
- Location Type: Remote
- Job Type: Full-time
- Salary: Not specified
Karat is the world's largest interviewing company, helping organizations hire top engineering talent with confidence. We provide an end-to-end hiring solution, combining human expertise and innovative technology. Global leaders like Walmart, Atlassian, and Citi rely on Karat to conduct assessments and interviews. Our mission is to make every interview predictive, fair, and enjoyable.
About the Product Team
The Product team is committed to driving Karat’s mission. They are focused on providing deeper value to engineering and talent leaders, hiring managers, recruiters, candidates, and Interview Engineers.
What You Will Do
As Principal Product Manager for AI Products, you will lead the reinvention of technical interviewing in an AI-transformed world. You will own the product vision, strategy, and execution for our next-generation interview platform. Leverage deep user empathy and product thinking to create experiences that evolve alongside rapid AI advancements. Collaborate across engineering, content, design, and go-to-market teams to deliver high-impact solutions.
Specific Responsibilities:
- Product Strategy & Innovation:
- Define the roadmap for our AI product suite.
- Evaluate how to leverage AI to provide a stronger signal of a candidate’s technical capabilities.
- Collaborate with leadership to shape Karat’s strategy in the evolving technical assessment market.
- Product Development & Execution:
- Lead development of new innovative interview products.
- Prioritize features based on customer needs and business objectives.
- Partner with engineering, content, and UX teams to deliver high-quality solutions.
- Analytics & Insights:
- Analyze assessment data to improve accuracy.
- Design experiments to evaluate different approaches.
- Leverage our database of hundreds of thousands of candidates to enhance our signal on candidate performance.
- Market & Customer Focus:
- Monitor performance metrics and identify improvement opportunities.
- Partner with Go-to-Market teams on expansion strategies.
- Develop compelling business cases for new AI-enabled offerings.
- Cross-Functional Leadership:
- Collaborate with content teams on formats for complex technical roles.
- Ensure smooth operations for existing customers.
- Evaluate AI susceptibility of current offerings, and implement appropriate safeguards.
The Experience You Will Bring
- 8+ years of product management experience working on B2B and B2C offerings.
- Ideally, past experience working as a software developer.
- Demonstrated experience in product strategy and execution.
Skills
Product Management
AI
Software Development
B2B
B2C
Customer Needs Analysis
Data Analysis
Experiment Design
Performance Metrics
Go-to-Market
Karat
Financial services for social media influencers
About Karat
Karat provides financial services specifically designed for social media influencers and content creators. The company offers customized credit cards that take into account the unique financial situations of influencers, who often have significant income from sponsorships and brand partnerships but may not have traditional credit histories. By using social media metrics like follower count and engagement rates to evaluate creditworthiness, Karat enables influencers to access credit products that meet their needs. Unlike traditional banks, which may overlook this niche market, Karat focuses on providing tailored financial solutions that offer liquidity and flexibility. The goal of Karat is to empower influencers to manage their finances effectively and support their business growth.
San Francisco, CaliforniaHeadquarters
2014Year Founded
$54.2MTotal Funding
DEBTCompany Stage
Fintech, Financial ServicesIndustries
11-50Employees