Principal GTM Engineer

United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Video Streaming, BiotechnologyIndustries

Requirements

Candidates should possess over 7 years of experience in a technical role supporting Go-to-Market functions, with deep expertise in administering and developing within a leading CRM platform like Salesforce, HubSpot, or Microsoft Dynamics 365. Proficiency with Marketing Automation Platforms such as Marketo, Pardot, or HubSpot is required, along with strong experience in API integrations and familiarity with iPaaS platforms like Workato, Tray.io, or Zapier. The role also requires the ability to write and understand code/scripts in SQL, Python, or JavaScript, a solid understanding of relational databases and data modeling, and proven ability to translate complex business requirements into scalable technical solutions. Excellent problem-solving skills with meticulous attention to detail and strong collaboration and communication skills are also essential.

Responsibilities

The Principal GTM Engineer will oversee and optimize the technical architecture for core GTM applications, including CRM, Marketing Automation, Sales Engagement, and Customer Success platforms. They will design robust integrations between various GTM systems using APIs, iPaaS solutions, and custom scripting to ensure seamless data flow and automate processes. Responsibilities include developing and managing data pipelines for accurate data movement, identifying opportunities to automate workflows, and acting as a subject matter expert for complex GTM system issues. The role involves partnering with SysOps and IT teams on foundational infrastructure and security, evaluating and recommending new GTM technologies, creating technical documentation, and assisting in training GTM teams. Performance monitoring of GTM systems and proactive issue identification are also key duties.

Skills

GTM System Architecture

CRM

Marketing Automation

Sales Engagement

Customer Success Platforms

API Integration

iPaaS

Scripting

Data Pipelines

Workflow Automation

Technical Support

Troubleshooting

Vimeo

Video hosting and sharing platform

About Vimeo

Vimeo provides a platform for creating, hosting, and sharing high-quality videos, catering to a wide range of users from individual creators to large teams. Users can utilize various tools and services to produce and distribute their video content effectively. Vimeo operates on a subscription model, offering different tiers that provide various features to suit the needs of its diverse clientele. This company stands out from competitors by focusing on high-quality video experiences and offering additional services like video monetization and live streaming. Vimeo's goal is to empower users to connect globally through their video content, facilitating creative storytelling and collaboration.

New York City, New YorkHeadquarters

2004Year Founded

$437.7MTotal Funding

IPOCompany Stage

Consumer Software, EntertainmentIndustries

1,001-5,000Employees

Benefits

Unlimited paid time off

Company-matched 401k

Medical and dental

Daily breakfast, plus snacks and drinks aplenty

Company outings and events

Tuition reimbursement

Company equity

Company-matched charitable donations

Parental leave and adoption assistance

Risks

Emerging platforms like TikTok challenge Vimeo's market share.

AI-generated content may impact demand for traditional video tools.

Regulatory challenges in Europe could affect Vimeo's operations.

Differentiation

Vimeo offers a comprehensive video platform for creators and enterprises.

The platform supports spatial videos, enhancing immersive content creation.

Vimeo's partnerships with cultural institutions expand its reach and brand prestige.

Upsides

Growing demand for spatial video content boosts Vimeo's market position.

Video monetization strategies offer new revenue streams for Vimeo.

Remote work trends align with Vimeo's collaboration tools for distributed teams.

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