Partner Marketing Specialist at InMobi

Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, TelecommunicationsIndustries

Requirements

5+ years of professional experience in a related field
Proven track record of delivering global partner success
Experience in partner marketing and sales enablement
A well-rounded marketing generalist
Ability to find & negotiate for revenue generating opportunities
Understanding of customer and partner needs; the ability to turn technical features into strategic reasons to buy, or partner and address customer pain points

Responsibilities

Drive partner recruiting and elevate program awareness
Work with strategic partners on go-to-market activities
Contribute to the partner enablement program
Drive the utilization of the Marketing Development Fund
Optimize partner marketing programs
Analyze data & insights to evaluate partner marketing activities

Skills

Partner Marketing

Sales Enablement

Go-to-Market Strategy

Partner Enablement

Marketing Development Fund

Data Analysis

Program Optimization

Revenue Negotiation

Partner Recruiting

Lead Generation

InMobi

Mobile advertising and programmatic solutions provider

About InMobi

InMobi specializes in mobile advertising and marketing technology, focusing on the automated buying and selling of ad space within mobile applications. Their platform allows media buyers and marketers to efficiently purchase ad space to reach specific audiences, while app publishers can monetize their applications by selling ad space. InMobi offers a range of advertising solutions, including demand-side platforms (DSPs) for buyers and supply-side platforms (SSPs) for publishers, along with analytics tools to enhance ad performance and minimize fraud. Unlike many competitors, InMobi also provides educational resources through InMobi U, helping clients understand the in-app programmatic ecosystem. The company's goal is to optimize ad revenue for both advertisers and publishers while establishing itself as a leader in mobile advertising education.

Kadubeesanahalli, IndiaHeadquarters

2007Year Founded

$214.6MTotal Funding

DEBTCompany Stage

Consumer Software, Education, EntertainmentIndustries

11-50Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Flexible Work Hours

Wellness Program

Free Lunch

Pet Insurance

Employee Assistance Program

Risks

Increased competition from local players like VerSe in the digital marketing space.

Potential over-reliance on debt financing could impact financial stability.

Pressure to deliver on AI-driven expansion could strain resources if not managed well.

Differentiation

InMobi offers a comprehensive suite of advertising solutions for advertisers and publishers.

The company provides advanced analytics and optimization tools to improve ad performance.

InMobi's partnership with Scope3 pioneers green media offerings, attracting eco-conscious brands.

Upsides

InMobi secured $100 million to enhance AI capabilities for sophisticated ad targeting.

The company is recognized as a 'Strong Performer' in the sell-side platform market.

InMobi's planned IPO indicates strong market confidence and potential capital for expansion.

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