Panel Growth Manager, EMEA

Position Overview

• Location Type: EMEA (Remote)
• Job Type: Full Time
• Salary: Not specified

As a Growth Manager (Panel), you will drive contributor acquisition and engagement strategies to scale UserTesting’s Contributor Network in EMEA. This high-impact role blends strategy and execution and requires a self-sufficient, proactive, and detail-oriented person who can focus on leveraging multi-channel campaigns, collaborate with cross-functional teams and stakeholders, build efficient, scalable growth initiatives, and communicate effectively. Experience driving campaigns internationally in non-English speaking markets is strongly preferred, as is experience managing marketing agencies to deploy and optimize acquisition campaigns.

Requirements

• Experience driving campaigns internationally in non-English speaking markets is strongly preferred.
• Experience managing marketing agencies to deploy and optimize acquisition campaigns.
• Self-sufficient and proactive.
• Detail-oriented.
• Strong collaboration and communication skills.

Responsibilities

• Develop and execute data-driven contributor acquisition strategies to align with demand-side goals in EMEA.
• Own the top-of-funnel initiatives and optimize the channel mix, leveraging platforms such as Google, Meta, TikTok, LinkedIn, and affiliate networks, as well as localized strategies and messaging tailored to regional audiences.
• Plan, test, and scale paid and organic campaigns to drive acquisition while continuously optimizing for ROI.
• Collaborate with in-market and cross-functional teams (Product, Corporate Marketing, Data Science, and Design) to develop region-specific messaging and campaigns.
• Analyze contributor behavior, engagement, and retention to identify bottlenecks and opportunities for improvement.
• Manage relationships with third-party marketing agencies and local partners, ensuring alignment with regional growth goals and budget efficiency.
• Work closely with Product, Data Science, and Engineering teams to improve funnel efficiency, tracking, and reporting capabilities.
• Present regular performance updates, insights, and recommendations to leadership.

Company Information

• Company: UserTesting (recently merged with UserZoom)
• Industry: Experience Research and Insights
• Customers: Over 3,400 customers in 50 countries, including 75 of the Fortune 100 companies.
• Years in Business: 15+ years