Socium Media

Paid Search Manager

New York, New York, United States

Socium Media Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Requirements

Candidates should possess 4-7 years of experience in day-to-day management of paid search on Google/Bing, along with comfortability managing budgets of at least 6 figures in ad spend per month and B2C e-commerce & direct response experience. Strong written and verbal communication skills are essential, and a working knowledge of Google Shopping campaigns and product feed components is required. Furthermore, proficiency in Microsoft Excel, including pivot tables, Vlookups, and SUMIFS, is needed, as is the ability to discuss advanced technical concepts and strategic plans clearly.

Responsibilities

The Paid Search Manager will run day-to-day paid search operations for clients across multiple verticals, fully manage and take sole ownership of at least one client within the first two months, launch, manage, and conduct frequent testing on campaigns, lead weekly touchpoint and strategy calls for client(s), collaborate across channel teams to create blended paid media strategies aligned with client KPIs and goals, stay on top of clients’ competitive landscape and industry changes, and prioritize knowledge sharing with channel and account teams.

Skills

Paid Search Management
Google Ads
Bing Ads
Campaign Management
Budget Management
B2C E-commerce
Direct Response Campaigns
Excel (pivot tables, VLOOKUP, SUMIFS)
Google Shopping
Technical Communication
Analytical Skills

Socium Media

Direct response digital marketing agency

About Socium Media

Socium Media provides digital marketing services focused on direct response strategies. The agency offers expertise in Paid Search, Paid Social, Performance Creative, and SEO, helping clients from small businesses to large enterprises achieve measurable results. Their approach is performance-driven, aiming to maximize return on investment (ROI) for clients by implementing targeted marketing strategies. Socium Media differentiates itself from competitors by aligning its revenue model with client success through service fees and performance-based contracts. The goal of Socium Media is to ensure that their clients see tangible results from their marketing efforts.

Key Metrics

New York City, New YorkHeadquarters
2019Year Founded
VENTURE_UNKNOWNCompany Stage
ConsultingIndustries
11-50Employees

Benefits

Unlimited Paid Time Off
Paid Parental Leave
Company-paid Healthcare Coverage
401(k) Company Match
401(k) Retirement Plan
Professional Development Budget
Remote Work Options

Risks

Increased competition from AI-driven platforms offering lower-cost solutions.
Rise of ad-blocking technologies may reduce campaign effectiveness.
Economic downturns could lead to reduced marketing budgets and decreased revenue.

Differentiation

Specializes in Paid Search, Paid Social, and Performance Creative services.
Operates with a performance-driven approach to maximize client ROI.
Offers performance-based contracts aligning interests with client success.

Upsides

Increased focus on AI-driven marketing enhances campaign personalization and efficiency.
Rise of short-form video content offers innovative paid social strategies.
Growing importance of first-party data allows for targeted, compliant marketing.

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