Wpromote

Director, Paid Media Strategy

United States

$115,000 – $135,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Position Overview

  • Location Type: Remote-first, with office hubs in Los Angeles, Chicago, and New York
  • Employment Type: Full Time
  • Salary: $115,000 - $135,000 (Annual target bonus component included)

As a Director of Media Strategy, you will serve as a key strategy lead within the agency, partnering with clients to address their business objectives through thoughtful integrated marketing strategy. You will set the strategic vision across paid media channels, inclusive of media mix, audience strategy, creative strategy and measurement, working closely with channel teams to bring the strategy to life and with Client Services to build and maintain strong client relationships. This role is dynamic and combines extreme ownership and autonomous decision-making, client-facing, boardroom presence, and thoughtful, collaborative internal strategic planning and problem solving to ensure, as a team and a company, we are continuing to grow. At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.

Requirements

  • (Details not provided in the job description)

Responsibilities

  • Set the strategic vision across paid media channels (media mix, audience strategy, creative strategy, and measurement).
  • Partner with clients to address their business objectives through integrated marketing strategy.
  • Work closely with channel teams to bring the strategy to life.
  • Build and maintain strong client relationships.
  • Combine extreme ownership and autonomous decision-making.
  • Participate in boardroom presentations.
  • Engage in thoughtful, collaborative internal strategic planning and problem-solving.

Company Information & Benefits

  • Culture: Remote-first
  • PTO: Unlimited PTO
  • Holiday Break: Extended Holiday break (Winter)
  • Schedule: Flexible schedules and work from anywhere options
  • Parental Leave: 100% paid parental leave
  • Benefits: 401(k) matching, Medical, Dental, Vision, Life, Pet Insurance, Sponsored life insurance, Short Term Disability insurance, Annual Class Pass credits.
  • Recognition: Best Place to Work (Ad Age, Glassdoor, Adweek)

Eligibility & Important Notice

  • Eligibility: This position may be performed remotely in most states within the US, with some exclusions. This position is not eligible for immigration sponsorship.
  • Important Notice: Beware of Job Scams

Skills

Media Strategy
Paid Media
Media Mix
Audience Strategy
Creative Strategy
Measurement
Client Relationship Management
Strategic Planning
Integrated Marketing

Wpromote

Digital marketing agency for business growth

About Wpromote

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, they focus on delivering measurable results that directly impact their clients' revenue. The goal of Wpromote is to provide customized marketing solutions that drive significant growth for businesses of all sizes.

El Segundo, CaliforniaHeadquarters
2001Year Founded
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, ConsultingIndustries
501-1,000Employees

Benefits

Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
401(k) Company Match
Medical Insurance
Dental Insurance
Vision Insurance
Life Insurance
Pet Insurance
Short Term Disability insurance

Risks

AI-driven marketing tools may outpace Wpromote's current offerings.
Data privacy regulations could strain resources and impact profitability.
Shift towards in-house marketing teams may reduce demand for Wpromote's services.

Differentiation

Wpromote offers a unique blend of paid media and SEO strategies.
Their proprietary Polaris platform provides a competitive edge in social media marketing.
Wpromote's data-driven approach tailors marketing efforts to client-specific goals.

Upsides

Wpromote's Creative Accelerator shows a 91% ROAS lift in beta tests.
Partnership with PubMatic enhances transparency and efficiency in media buying.
Recognition as a top digital agency boosts talent acquisition and retention.

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