Paid Media Manager at Keep

Cape Town, Western Cape, South Africa

Keep Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Marketing, AdvertisingIndustries

Requirements

  • 1 to 3 years of experience in paid social ad operations, media buying, or digital marketing execution
  • Hands-on experience with Meta Ads Manager (required)
  • Experience with Pinterest, TikTok, or Axon by Applovin (strongly preferred)
  • Strong understanding of paid social campaign structures including audiences, placements, naming conventions, and budget pacing
  • Exceptional attention to detail with the ability to spot errors before campaigns go live
  • Comfortable working in analytics tools such as Motion, Northbeam, and GA4, and supporting insight generation
  • Strong project management and communication skills with the ability to manage deadlines and collaborate in a high-volume environment
  • Self-starter capable of owning campaign execution and maintaining organization across multiple workflows
  • Experience with Asana, Air, Motion, and Google Sheets (preferred)

Responsibilities

  • Build, launch, and manage campaigns across Meta, Pinterest, TikTok, and Axon by Applovin, ensuring flawless execution and proper naming conventions, targeting structures, creatives, and UTM tracking
  • Take day-to-day ownership of select channels including setup, pacing, optimizations, and performance monitoring
  • Perform detailed QA using internal checklists to ensure accuracy across ad copy, landing pages, audiences, formats, and platform requirements
  • Upload and organize a high volume of weekly ads (50 plus per week) across multiple formats (1:1, 4:5, 9:16), ensuring deadlines are met
  • Maintain organization within project management and creative tools such as Asana and Air
  • Support reporting and analysis by monitoring performance in Motion, Northbeam, and analytics dashboards and surface insights to improve efficiency
  • Partner with the Growth Marketing Manager and Creative Strategist to implement creative testing, identify winning combinations, and refine performance
  • Track platform updates and test new formats, features, placements, and creative approaches to stay competitive
  • Contribute to process improvements that help the team move faster and scale campaigns effectively

Skills

Meta Ads
Pinterest Ads
TikTok Ads
Axon by Applovin
Paid Social
Campaign Management
Ad Optimization
QA Testing
UTM Tracking
Creative Uploads
Performance Monitoring
Targeting Structures

Keep

Fintech solutions for Canadian SMB payments

About Keep

Keep Technologies Corp. simplifies financial transactions for Canadian small and medium-sized businesses (SMBs) by offering a suite of web and mobile applications. Their main product is a payment card that can be used both virtually and physically, allowing businesses to manage expenses easily. Unlike traditional banking services that often come with high fees and limited rewards, Keep Technologies provides affordable payment solutions with unlimited cashback rewards. Their business model focuses on competitive rates and eliminating hidden fees, particularly for payments to US vendors. Additionally, they prioritize customer support and seamless integration with existing financial systems, making it easy for businesses to adopt their services. The goal of Keep Technologies is to deliver flexible and cost-effective financial tools that enhance the financial management of Canadian SMBs.

Toronto, CanadaHeadquarters
2021Year Founded
$10.4MTotal Funding
EARLY_VCCompany Stage
FintechIndustries
11-50Employees

Benefits

Health Insurance
Paid Sick Leave
Paid Holidays

Risks

Increased competition from established fintech companies like Stripe and Square.
Regulatory scrutiny in Canada could tighten controls on fintech companies.
Volatility in currency exchange rates could impact Keep's profitability.

Differentiation

Keep offers unlimited cashback rewards, unlike traditional banks with limited rewards.
Their versatile payment card functions both virtually and physically for SMBs.
Keep provides seamless integration with existing financial systems for easy adoption.

Upsides

Embedded finance solutions can expand Keep's reach and customer base.
Open banking in Canada allows Keep to offer personalized financial services.
Real-time payment demand presents an opportunity for Keep to improve cash flow management.

Land your dream remote job 3x faster with AI