Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Advertising, eCommerceIndustries

Position Overview

  • Location Type: Remote
  • Job Type: Full-time
  • Salary: USD 100% (Details not specified)

About Proppel: Proppel connects talent with remote work opportunities in the most exciting companies worldwide. Our headquarters are in London, UK, and we’re looking for top-tier talent to support our clients.

Client Overview: Our client, a US-based performance creative and marketing agency, is seeking a Google Ads Media Buyer to manage and optimize paid search campaigns for a variety of DTC eCommerce brands. This role is essential to driving performance, ensuring client satisfaction, and supporting the growth of key accounts. You’ll join a collaborative remote team and work closely with the Head of Paid Search to deliver high-impact results across 4–6 brands.

Responsibilities

  • Build, manage, and optimize paid search campaigns focused on performance and scale.
  • Analyze performance data, identify trends, and recommend next steps using prebuilt reporting templates.
  • Conduct in-depth research to understand client landscapes and inform strategy.
  • Attend client calls, assist in preparing agendas, and share performance insights.
  • Collaborate with Google reps and support new business pitches and audits.

Requirements

  • Experience: 2–3 years of experience managing Google Ads campaigns, ideally for DTC eCommerce brands.
  • Budget: Proven track record handling $20K–$40K+ in monthly ad spend.
  • Analytical Skills: Strong analytical mindset with the ability to interpret data and translate it into actionable strategy.
  • Communication Skills: Comfortable communicating directly with clients and presenting insights clearly.
  • Personal Attributes: Highly organized, self-motivated, and detail-oriented.

Nice to Have:

  • Experience with attribution tools like TripleWhale.
  • Familiarity with ClickUp or similar project management tools.
  • Experience working with cannabis, alcohol, or lead gen clients.

Application Instructions

  • The job description does not provide specific application instructions. Applicants should likely apply through Proppel's platform or the client's hiring process.

Company Information

  • Company: Proppel (Supporting a US-based Performance Creative and Marketing Agency)
  • Headquarters: London, UK
  • Workplace: Remote (must be available during Eastern Time (ET) hours)
  • Employment Type: Full-time
  • Language: English
  • Department: Marketing
  • Published: 2025-05-20

Benefits

  • 100% Remote Work
  • 28 days of Paid Time Off + US or Canadian Holidays
  • Unlimited sick days
  • Healthcare costs fully reimbursed by the client
  • Join a supportive, fast-growing team with others already hired in the US and Canada

Disclaimer

  • You are applying to work with an international company. Make sure your CV is in English, otherwise your application can't be considered.
  • By applying to any of our roles, you agree to subscribe to our Candidate Newsletter in order to receive notifications of new openings that may be a match with you, as well as additional educational content to help you get your next job.

Skills

Google Ads
Paid Search
DTC eCommerce
Data Analysis
Campaign Management
Client Communication
TripleWhale
ClickUp
Attribution Tools
Project Management

Propel

Mobile app for managing social benefits

About Propel

Propel focuses on improving access to social welfare resources for low-income Americans through its mobile app, Providers. This app allows users to easily check their EBT balances without needing to call a customer service number, making it more convenient for them to manage their benefits. Additionally, Providers offers personalized deals, such as coupons and resources, to help users save money, as well as job postings that cater to various schedules, from temporary gigs to full-time positions. Propel distinguishes itself from competitors by specifically targeting the needs of low-income individuals who are often neglected by traditional tech solutions. The company's goal is to enhance the user experience of America's safety net and to raise awareness about critical issues like Medicaid churn, ensuring that users can navigate these challenges effectively.

New York City, New YorkHeadquarters
2014Year Founded
$85.6MTotal Funding
GRANTCompany Stage
Consumer Software, Social ImpactIndustries
51-200Employees

Benefits

Generous vacation policy
Unlimited sick days
Medical, dental, & vision coverage
401k with employer match
16 weeks parental leave
New tech tools
Remote first

Risks

Competition from new fintech startups may erode Propel's market share.
Changes in EBT and SNAP policies could affect Providers app functionality.
Reliance on partnerships poses risks if key partners withdraw or change terms.

Differentiation

Propel's Providers app offers instant EBT balance-checking, unlike traditional methods.
Providers app integrates job postings, aiding users in finding suitable employment opportunities.
Propel addresses Medicaid churn, helping users navigate post-pandemic healthcare challenges.

Upsides

Partnership with Papa Murphy's enhances user engagement through tailored offers.
Real-time payment tools integration could improve users' financial health.
Free tax filing services increase user retention and attract new users.

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