Marketing Operations Specialist

Position Overview

• Location Type: Remote (India)
• Job Type: Full-time
• Salary: Not specified

Twilio is seeking a detail-oriented and strategic Marketing Operations Specialist to oversee the planning, execution, and optimization of campaign operations. This role will be the operational backbone of our campaign initiatives, reporting to the Manager, Marketing Campaign Operations. Twilio delivers innovative solutions to hundreds of thousands of businesses and empowers millions of developers worldwide.

Requirements

• Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Experience: 3-5 years of experience in campaign operations, marketing operations, or project management.
• Marketing Automation: Strong competency in marketing automation (Marketo preferred).
• Project Management: Proven ability to manage multiple projects simultaneously in a fast-paced environment.
• Skills:
  • Experience building automated and complex campaign programs from inception to completion (e.g., lead nurtures, customer lifecycle nurtures, audience segmentation, workflow automations).
  • Excellent written and verbal communication skills.
  • Proficiency with project management tools (e.g., Jira, Airtable, Asana).

Responsibilities

• Collaborate with stakeholders to develop campaign strategies, timelines, and objectives.
• Build, test, and execute marketing campaigns across various platforms.
• Prioritize, track, and document campaign request updates via project management software (Jira).
• Optimize internal processes to improve efficiency and reduce bottlenecks.
• Resolve roadblocks and issues as needed to meet campaign goals.
• Identify and recommend improvements based on campaign performance insights.

Application Instructions

• Interested candidates should apply, highlighting relevant experience and qualifications. Twilio values diverse experiences and encourages applications from all backgrounds.

Company Information

About Twilio:

At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences. Our dedication to remote-first work and strong culture of connection and global inclusion means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.

What We Offer:

• Competitive pay
• Generous time off
• Ample parental and wellness leave
• Healthcare
• Retirement savings program
• Opportunities for professional development
• Support for volunteering and donation efforts.

Travel:

You may be required to travel occasionally to participate in project or team in-person meetings.

Equal Opportunity Employer:

Twilio is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, age, disability, or any other legally protected characteristic.